Synopsis
Starting in 2008, enigmatic fliers began to appear on San Francisco street corners, urging unsuspecting citizens to visit the 16th floor of a skyscraper in the Financial District. Once there, a video would begin playing, with a charismatic older gentleman in a turtleneck and sport coat addressing the audience. This man was Octavio Coleman Esq., and his organization, The Jejune Institute, was ready to "induct" these people into a new life. This film chronicles the 3 year existence of this mysterious group, which towed the line between cult, art piece, and elaborate game, and brought its over 10,000 participants into an alternative reality wherein the line between fiction and fact became irrevocably blurred. Participants engaged in city-wide scavenger hunts, mass protests, and daring search-and-rescue missions, all the while unraveling a narrative whose disparate parts eventually coalesced into a greater, touching story - of loss, grief and remembrance.
Metrics
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Amazon VOD: | Amazon |
iTunes: | iTunes, iTunes, iTunes |
Google Play: | Google Play, Google Play, Google Play |
Vudu: | Vudu, Vudu |
Movie Details
Domestic Releases: | October 4th, 2013 (Limited) by Argot Pictures |
Video Release: | November 1st, 2013 by Gravitas Ventures |
MPAA Rating: | R for disturbing content/bloody violence, and graphic nudity. (Rating bulletin 2455 (Cert #50821), 12/14/2016) |
Running Time: | 92 minutes |
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Keywords: | Alternate Reality Game |
Source: | Based on Real Life Events |
Genre: | Documentary |
Production Method: | Live Action |
Creative Type: | Factual |
Production/Financing Companies: | Pen & Banjo Films, Nonchalance |
Production Countries: | United States |
Languages: | English |