Thursday Night Previews: Comedies Conquer Midnight Previews
April 20, 2018
Both new comedies beat expectations with Super Troopers 2 coming out on top with $1.35 million. It will easily top predictions, but all is not so rosy. Its reviews are just 33% positive and the film might not find an audience beyond its target audience. That said, it won’t take the film long to match the original’s entire domestic run. It won’t get there over the weekend, especially with the Franchise double-shot happening in nearly 1,000 theaters, but it will get there.
I Feel Pretty also did very well with $1 million during Thursday previews, compared to $650,000 for Snatched. This film’s reviews are only marginally better than Super Troopers 2’s reviews are, but its target audience is more mature women, so it likely won’t be as front-loaded. Matching our prediction of $17 million is likely, while it has a real shot at first place with $20 million.
Traffik only managed $225,000 during its previews, but to be fair, I was only expecting a little under $200,000. Its reviews are the weakest of the three releases, but at least it is on pace for a spot in the top ten. Maybe this will help it when it gets to the home market.
- I Feel Pretty Comparisons
- Super Troopers 2 Comparisons
- Traffik Comparisons
Filed under: Midnight Previews, Super Troopers 2, I Feel Pretty, Traffik, Super Troopers