This May was an odd month, as Avengers: Infinity War opened on the last weekend of April, rather than the first weekend of May. This meant May started out slowly, but Deadpool 2 and Solo: A Star Wars Story did well enough to give 2018 a healthy lead over 2017. Looking forward, there are two potential monster hits this month, Incredibles 2 and Jurassic World: Fallen Kingdom, and another $100 million hit, Ocean’s 8. Last June, there were four $100 million hits, led by Wonder Woman, which pulled in over $400 million. I think 2018 and 2017 will be an even match at the top, so 2018 will have to rely on depth to improve upon its lead over 2017.
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It is not a great week for home market releases. Pirates of the Caribbean: Dead Men Tell No Tales is the biggest release of the week, but it is far from the best. As for the Pick of the Week contenders, they are all horror themed. Cult of Chucky is surprisingly good, especially for a franchise that’s lasted seven installments. Don't Torture A Duckling is a giallo film, and an important one in its director’s career. Up next is iZombie: Season Three, which is amazing, but it is always on the edge of being canceled. Finally, there's Vampyr: Criterion Collection Blu-ray. In the end, I went with the Don't Torture A Duckling: Special Edition as the Pick of the Week. Meanwhile, Goon: Last of the EnforcersBlu-ray Combo Pack earned Puck of the Week, for the best Canadian release.
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As expected, Cars 3 earned first place on Friday, but it was a little more subdued than expected, with just $19.5 million for the day. This is a higher opening day than The Lego Batman Movie managed, but family films have a much higher internal multiplier outside of summer, because kids won’t be able to see the movie during matinees on the Friday. If it has the same internal multiplier as Finding Dory had, it would open with $48 million. While Cars 3’s reviews are not as good, it earned an A from CinemaScore, the same as Dory did. Furthermore, Cars 3 is being seen much more by kids than Dory was, as that film had a larger share of adult animation fans, so this should also help its legs. It won’t match our prediction of $58 million, but $51 million is still a great result.
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(As we mentioned previously, we've run out of images for Jurassic World, so we're reduced to using less than official images. I know I promised Corgis dress as dinosaurs, but I couldn't find any really good pictures. I did find a picture of Guinea Pigs dressed as dinosaurs, which might be even cuter. So thanks to Reddit user guineapigsarethebest for letting us use your picture.)
Jurassic World became the biggest hit of the year and one of the biggest hits in the history of the box office. On the other hand, its reviews were not that good with the term "dumb" used repeatedly, even in the positive reviews. Is it dumb fun? Is it just plain dumb?
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May turned out to be softer than anticipated with The Avengers: Age of Ultron missing expectations by about $100 million. Additionally, only Pitch Perfect 2 really topped expectations. May 2015 kept pace with May of 2014, more or less. June doesn't have any films as strong as Age of Ultron, but there are two films that should have no trouble getting to $200 million. Those two films are Jurassic World and Inside Out and I'm not sure which one will turn out to be the biggest hit of the month. Last June, the biggest hit was Transformers: Age of Extinction, but both Jurassic World and Inside Out should top that film, albeit by small margins. On the other hand, last June had four other films that reached $100 million, while this time around only Spy! and Ted 2 have a real shot at that milestone. 2015 is stronger at the top, but has weaker depth. It will be interesting to see if 2015 will keep pace with 2014 over the course of the full month.
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