50/50 (2011)

50/50 poster
Theatrical Performance
Domestic Box Office $35,016,118Details
International Box Office $6,318,617Details
Worldwide Box Office $41,334,735
Home Market Performance
Est. Domestic DVD Sales $6,561,851 Details
Est. Domestic Blu-ray Sales $3,227,415 Details
Total Est. Domestic Video Sales $9,789,266
Further financial details...

Synopsis

Adam Lerner has a pretty great life—with a talented, sexy artist girlfriend and a cool job with NPR, the 27-year old seems to have it all. But when Adam discovers he has a rare and possibly fatal form of cancer, his entire life turns to chaos. As his world starts to unravel in every way, Adam finds himself dealing with the well-meaning but totally outrageous attempts by his friends and family to make it all better. His best friend, Kyle, uses Adam’s condition to lure girls into sympathy sex, his overbearing mother loses sight of him in her own fears, his otherwise-occupied girlfriend, Rachael, tries to distract herself an increasingly frantic social life, and Katherine, the inexperienced therapist assigned to his case, struggles to keep up with the needs of her third client ever. Writer Will Reiser experienced his own personal battle with cancer, and was inspired to write an original story which reflects the humor and heartbreak which collide in a poignant and often hilarious journey the main character is completely unprepared for.

Metrics

Opening Weekend:$8,644,095 (24.7% of total gross)
Legs:4.05 (domestic box office/biggest weekend)
Domestic Share:84.7% (domestic box office/worldwide)
Production Budget:$8,000,000 (worldwide box office is 5.2 times production budget)
Theater counts:2,458 opening theaters/2,479 max. theaters, 5.0 weeks average run per theater
Infl. Adj. Dom. BO $47,600,718

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 2,601-2,700) 2,645 $35,016,118
All Time International Box Office (Rank 6,001-6,100) 6,030 $6,318,617
All Time Worldwide Box Office (Rank 3,501-3,600) 3,555 $41,334,735
All Time Domestic Box Office for R Movies (Rank 801-900) 839 $35,016,118
All Time International Box Office for R Movies (Rank 1,501-1,600) 1,541 $6,318,617
All Time Worldwide Box Office for R Movies (Rank 1,001-1,100) 1,080 $41,334,735

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes, iTunes
Google Play:Google Play, Google Play

Movie Details

Domestic Releases: September 30th, 2011 (Wide) by Summit Entertainment
International Releases: March 22nd, 2012 (Wide) (Peru)
May 3rd, 2012 (Wide) (Germany)
May 4th, 2012 (Wide) (Austria)
May 10th, 2012 (Wide) (Switzerland)
June 14th, 2012 (Wide) (Chile)
... Show all releases
Video Release: January 24th, 2012 by Summit Home Video
MPAA Rating: R for language throughout, sexual content and some drug use
Running Time: 100 minutes
Comparisons: vs. Still Alice
Create your own comparison chart…
Keywords: Terminal Illness, Medical and Hospitals, Dysfunctional Family, Therapist, Romance, Relationships Gone Wrong, Fictionalized Version of Yourself, Therapists / Therapy, Black Comedy, Cancer
Source:Based on Real Life Events
Genre:Black Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Summit Entertainment, Mandate Pictures, Point Grey
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date		Days In
Release
Columbus Day (All Movies, 3-Day) 166 $5,652,149 Oct 7, 2011 10
Columbus Day (All Movies, 3-Day, Inflation Adjusted) 239 $7,833,177 Oct 7, 2011 10
Columbus Day (All Movies, 4-Day, Fri-Mon) 132 $6,440,869 Oct 7, 2011 10
Columbus Day (All Movies, 4-Day, Fri-Mon, Inflation Adjusted) 150 $8,926,243 Oct 7, 2011 10

Compare this performance with other movies…

Domestic Cumulative Box Office Records

RecordRankRevenue
All Time Domestic Box Office (Rank 2,601-2,700) 2,645 $35,016,118
All Time Domestic Inflation Adjusted Box Office (Rank 3,201-3,300) 3,297 $47,600,718
All Time Domestic Non-Sequel Box Office (Rank 2,101-2,200) 2,102 $35,016,118
Top 2011 Movies at the Domestic Box Office 94 $35,016,118
All Time Domestic Box Office for Based on Real Life Events Movies (Rank 101-200) 121 $35,016,118
All Time Domestic Box Office for Live Action Movies (Rank 2,201-2,300) 2,243 $35,016,118
All Time Domestic Box Office for Contemporary Fiction Movies (Rank 1,301-1,400) 1,322 $35,016,118
All Time Domestic Box Office for Black Comedy Movies 40 $35,016,118
All Time Domestic Box Office for R Movies (Rank 801-900) 839 $35,016,118
All Time Domestic Box Office for Summit Entertainment Movies 9 $35,016,118

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Sep 30, 2011 5 $8,644,095   2,458 $3,517   $8,644,095 1
Oct 7, 2011 5 $5,652,149 -35% 2,479 $2,280   $17,482,521 2
Oct 14, 2011 7 $4,260,087 -25% 2,391 $1,782   $24,279,152 3
Oct 21, 2011 10 $2,835,208 -33% 1,932 $1,467   $28,820,748 4
Oct 28, 2011 14 $1,408,150 -50% 1,194 $1,179   $31,339,863 5
Nov 4, 2011 15 $953,636 -32% 747 $1,277   $32,974,877 6
Nov 11, 2011 19 $507,529 -47% 424 $1,197   $33,841,644 7
Nov 18, 2011 25 $231,891 -54% 185 $1,253   $34,244,263 8
Nov 25, 2011 30 $197,651 -15% 210 $941   $34,554,781 9
Dec 2, 2011 31 $132,180 -33% 196 $674   $34,760,171 10
Dec 9, 2011 40 $65,038 -51% 146 $445   $34,887,978 11
Dec 16, 2011 44 $37,370 -43% 111 $337   $34,963,967 12
Dec 23, 2011 56 $3,694 -90% 31 $119   $35,003,812 13

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Sep 30, 2011 5 $2,887,377     2,458 $1,175   $2,887,377 1
Oct 1, 2011 4 $3,623,344 +25%   2,458 $1,474   $6,510,721 2
Oct 2, 2011 5 $2,133,374 -41%   2,458 $868   $8,644,095 3
Oct 3, 2011 2 $748,115 -65%   2,458 $304   $9,392,210 4
Oct 4, 2011 2 $940,762 +26%   2,458 $383   $10,332,972 5
Oct 5, 2011 2 $754,492 -20%   2,458 $307   $11,087,464 6
Oct 6, 2011 2 $742,908 -2%   2,458 $302   $11,830,372 7
Oct 7, 2011 5 $1,783,164 +140% -38% 2,479 $719   $13,613,536 8
Oct 8, 2011 5 $2,277,773 +28% -37% 2,479 $919   $15,891,309 9
Oct 9, 2011 5 $1,591,212 -30% -25% 2,479 $642   $17,482,521 10
Oct 10, 2011 6 $788,720 -50% +5% 2,479 $318   $18,271,241 11
Oct 11, 2011 4 $636,379 -19% -32% 2,479 $257   $18,907,620 12
Oct 12, 2011 4 $537,532 -16% -29% 2,479 $217   $19,445,152 13
Oct 13, 2011 4 $573,913 +7% -23% 2,479 $232   $20,019,065 14
Oct 14, 2011 7 $1,371,001 +139% -23% 2,391 $573   $21,390,066 15
Oct 15, 2011 7 $1,842,139 +34% -19% 2,391 $770   $23,232,205 16
Oct 16, 2011 7 $1,046,947 -43% -34% 2,391 $438   $24,279,152 17
Oct 17, 2011 6 $391,126 -63% -50% 2,391 $164   $24,670,278 18
Oct 18, 2011 6 $497,093 +27% -22% 2,391 $208   $25,167,371 19
Oct 19, 2011 6 $412,553 -17% -23% 2,391 $173   $25,579,924 20
Oct 20, 2011 7 $405,616 -2% -29% 2,391 $170   $25,985,540 21
Oct 21, 2011 10 $925,870 +128% -32% 1,932 $479   $26,911,410 22
Oct 22, 2011 10 $1,222,177 +32% -34% 1,932 $633   $28,133,587 23
Oct 23, 2011 11 $687,161 -44% -34% 1,932 $356   $28,820,748 24
Oct 24, 2011 8 $246,185 -64% -37% 1,932 $127   $29,066,933 25
Oct 25, 2011 8 $322,068 +31% -35% 1,932 $167   $29,389,001 26
Oct 26, 2011 7 $274,949 -15% -33% 1,932 $142   $29,663,950 27
Oct 27, 2011 9 $267,763 -3% -34% 1,932 $139   $29,931,713 28
Oct 28, 2011 13 $423,379 +58% -54% 1,194 $355   $30,355,092 29
Oct 29, 2011 13 $592,881 +40% -51% 1,194 $497   $30,947,973 30
Oct 30, 2011 13 $391,890 -34% -43% 1,194 $328   $31,339,863 31
Oct 31, 2011 - $146,120 -63% -41% 1,194 $122   $31,485,983 32
Nov 1, 2011 10 $183,840 +26% -43% 1,194 $154   $31,669,823 33
Nov 2, 2011 10 $167,742 -9% -39% 1,194 $140   $31,837,565 34
Nov 3, 2011 11 $183,676 +9% -31% 1,194 $154   $32,021,241 35
Nov 4, 2011 14 $313,588 +71% -26% 747 $420   $32,334,829 36
Nov 5, 2011 15 $421,273 +34% -29% 747 $564   $32,756,102 37
Nov 6, 2011 15 $218,775 -48% -44% 747 $293   $32,974,877 38
Nov 7, 2011 14 $76,302 -65% -48% 747 $102   $33,051,179 39
Nov 8, 2011 15 $95,786 +26% -48% 747 $128   $33,146,965 40
Nov 9, 2011 14 $79,674 -17% -53% 747 $107   $33,226,639 41
Nov 10, 2011 14 $107,476 +35% -41% 747 $144   $33,334,115 42
Nov 11, 2011 - $177,954 +66% -43% 424 $420   $33,512,069 43
Nov 12, 2011 - $219,048 +23% -48% 424 $517   $33,731,117 44
Nov 13, 2011 - $110,527 -50% -49% 424 $261   $33,841,644 45
Nov 14, 2011 - $36,540 -67% -52% 424 $86   $33,878,184 46
Nov 15, 2011 - $48,254 +32% -50% 424 $114   $33,926,438 47
Nov 16, 2011 - $42,896 -11% -46% 424 $101   $33,969,334 48
Nov 17, 2011 - $43,038 n/c -60% 424 $102   $34,012,372 49
Nov 18, 2011 - $74,846 +74% -58% 185 $405   $34,087,218 50
Nov 19, 2011 - $100,795 +35% -54% 185 $545   $34,188,013 51
Nov 20, 2011 - $56,250 -44% -49% 185 $304   $34,244,263 52
Nov 21, 2011 - $26,191 -53% -28% 185 $142   $34,270,454 53
Nov 22, 2011 - $21,621 -17% -55% 185 $117   $34,292,075 54
Nov 23, 2011 - $34,726 +61% -19% 185 $188   $34,326,801 55
Nov 24, 2011 - $30,329 -13% -30% 185 $164   $34,357,130 56
Nov 25, 2011 - $74,610 +146% n/c 210 $355   $34,431,740 57
Nov 26, 2011 - $81,349 +9% -19% 210 $387   $34,513,089 58
Nov 27, 2011 - $41,692 -49% -26% 210 $199   $34,554,781 59
Nov 28, 2011 - $16,583 -60% -37% 210 $79   $34,571,364 60
Nov 29, 2011 - $20,295 +22% -6% 210 $97   $34,591,659 61
Nov 30, 2011 - $17,806 -12% -49% 210 $85   $34,609,465 62
Dec 1, 2011 - $18,526 +4% -39% 210 $88   $34,627,991 63
Dec 2, 2011 - $44,147 +138% -41% 210 $210   $34,672,138 64
Dec 3, 2011 - $55,082 +25% -32% 210 $262   $34,727,220 65
Dec 4, 2011 - $32,951 -40% -21% 210 $157   $34,760,171 66
Dec 5, 2011 - $13,471 -59% -19% 210 $64   $34,773,642 67
Dec 6, 2011 - $17,645 +31% -13% 210 $84   $34,791,287 68
Dec 7, 2011 - $15,617 -11% -12% 210 $74   $34,806,904 69
Dec 8, 2011 - $16,036 +3% -13% 210 $76   $34,822,940 70
Dec 9, 2011 - $21,026 +31% -52% 146 $144   $34,843,966 71
Dec 10, 2011 - $26,514 +26% -52% 146 $182   $34,870,480 72
Dec 11, 2011 - $17,498 -34% -47% 146 $120   $34,887,978 73
Dec 12, 2011 - $8,521 -51% -37% 146 $58   $34,896,499 74
Dec 13, 2011 - $10,777 +26% -39% 146 $74   $34,907,276 75
Dec 14, 2011 - $9,282 -14% -41% 146 $64   $34,916,558 76
Dec 15, 2011 - $10,039 +8% -37% 146 $69   $34,926,597 77
Dec 16, 2011 - $11,912 +19% -43% 111 $107   $34,938,509 78
Dec 17, 2011 - $14,401 +21% -46% 111 $130   $34,952,910 79
Dec 18, 2011 - $11,057 -23% -37% 111 $100   $34,963,967 80
Dec 19, 2011 - $9,513 -14% +12% 111 $86   $34,973,480 81
Dec 20, 2011 - $9,317 -2% -14% 111 $84   $34,982,797 82
Dec 21, 2011 - $8,801 -6% -5% 111 $79   $34,991,598 83
Dec 22, 2011 - $8,520 -3% -15% 111 $77   $35,000,118 84
Dec 23, 2011 - $1,471 -83% -88% 31 $47   $35,001,589 85
Dec 24, 2011 - $832 -43% -94% 31 $27   $35,002,421 86
Dec 25, 2011 - $1,391 +67% -87% 31 $45   $35,003,812 87
Dec 26, 2011 - $3,065 +120% -68% 31 $99   $35,006,877 88
Dec 27, 2011 - $2,523 -18% -73% 31 $81   $35,009,400 89
Dec 28, 2011 - $2,273 -10% -74% 31 $73   $35,011,673 90
Dec 29, 2011 - $2,519 +11% -70% 31 $81   $35,014,192 91

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Sep 30, 2011 4 $11,830,372   2,458 $4,813   $11,830,372 1
Oct 7, 2011 4 $8,188,693 -31% 2,479 $3,303   $20,019,065 2
Oct 14, 2011 7 $5,966,475 -27% 2,391 $2,495   $25,985,540 3
Oct 21, 2011 10 $3,946,173 -34% 1,932 $2,043   $29,931,713 4
Oct 28, 2011 13 $2,089,528 -47% 1,194 $1,750   $32,021,241 5
Nov 4, 2011 15 $1,312,874 -37% 747 $1,758   $33,334,115 6
Nov 11, 2011 20 $678,257 -48% 424 $1,600   $34,012,372 7
Nov 18, 2011 30 $344,758 -49% 185 $1,864   $34,357,130 8
Nov 25, 2011 30 $270,861 -21% 210 $1,290   $34,627,991 9
Dec 2, 2011 29 $194,949 -28% 196 $995   $34,822,940 10
Dec 9, 2011 38 $103,657 -47% 146 $710   $34,926,597 11
Dec 16, 2011 45 $73,521 -29% 111 $662   $35,000,118 12
Dec 23, 2011 58 $14,074 -81% 31 $454   $35,014,192 13

Box Office Summary Per Territory

Territory Release
Date		 Opening
Weekend		 Opening
Weekend
Screens		 Maximum
Screens		 Theatrical
Engagements		 Total
Box Office		 Report
Date
Austria 5/4/2012 $18,717 12 12 57 $47,317 12/10/2015
Bolivia 8/9/2012 $2,708 2 4 6 $297,778 12/29/2018
Chile 6/14/2012 $28,065 15 15 31 $81,199 12/29/2018
Germany 5/3/2012 $91,542 78 78 78 $227,011 12/6/2015
Peru 3/22/2012 $0 0 3 8 $78,557 12/29/2018
Switzerland 5/10/2012 $31,266 11 11 11 $40,250 12/6/2015
 
Rest of World $5,546,505
 
International Total$6,318,617 12/29/2018

International Cumulative Box Office Records

RecordRankRevenue
All Time International Box Office (Rank 6,001-6,100) 6,030 $6,318,617
All Time International Non-Sequel Box Office (Rank 5,101-5,200) 5,188 $6,318,617
All Time International Box Office for Based on Real Life Events Movies (Rank 401-500) 415 $6,318,617
All Time International Box Office for Live Action Movies (Rank 5,001-5,100) 5,015 $6,318,617
All Time International Box Office for Contemporary Fiction Movies (Rank 3,001-3,100) 3,080 $6,318,617
All Time International Box Office for Black Comedy Movies 74 $6,318,617
All Time International Box Office for R Movies (Rank 1,501-1,600) 1,541 $6,318,617
All Time International Box Office for Summit Entertainment Movies 24 $6,318,617

Worldwide Cumulative Box Office Records

RecordRankRevenue
All Time Worldwide Box Office (Rank 3,501-3,600) 3,555 $41,334,735
All Time Worldwide Non-Sequel Box Office (Rank 2,801-2,900) 2,885 $41,334,735
Top 2011 Movies at the Worldwide Box Office (Rank 101-200) 123 $41,334,735
All Time Worldwide Box Office for Based on Real Life Events Movies (Rank 201-300) 205 $41,334,735
All Time Worldwide Box Office for Live Action Movies (Rank 3,001-3,100) 3,011 $41,334,735
All Time Worldwide Box Office for Contemporary Fiction Movies (Rank 1,701-1,800) 1,786 $41,334,735
All Time Worldwide Box Office for Black Comedy Movies 49 $41,334,735
All Time Worldwide Box Office for R Movies (Rank 1,001-1,100) 1,080 $41,334,735
All Time Worldwide Box Office for Summit Entertainment Movies 17 $41,334,735

Weekly US DVD Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Jan 29, 20123167,044 167,044$2,503,990$2,503,9901
Feb 5, 20121259,816-64% 226,860$896,642$3,400,6322
Feb 12, 20122130,885-48% 257,745$470,070$3,870,7023

Weekly US Blu-ray Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Jan 29, 2012366,994 66,994$1,205,226$1,205,2261
Feb 5, 20121321,223-68% 88,217$381,794$1,587,0202

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Joseph Gordon-Levitt    Adam
Seth Rogen    Kyle

Supporting Cast

Anna Kendrick    Katie
Bryce Dallas Howard    Rachael
Anjelica Huston    Diane
Serge Houde    Richard
Andrew Arlie    Dr. Ross
Matt Frewer    Mitch
Philip Baker Hall    Alan
Donna Yamamoto    Dr. Walderson
Sugar Lyn Beard    Susan
Yee Jee Tso    Dr. Lee
Sarah Smyth    Jenny
Peter Kelamis    Phil
Jessica Parker Kennedy    Jackie
Daniel Bacon    Dr. Phillips
P. Lynn Johnson    Bernie
Laura Bertram    Claire
Matty Finochio    Ted
Luisa D'Oliverira    Agabelle Loogenburgen
Veena Sood    Nurse Student
Jason Vaisvila    Cute Guy with Dreads
Brent Sheppard    Minister
Marie Avgeropoulos    Allison
Adrian McMorran    Bartender
Spephanie Belding    Freindly Nurse
Andrea Brooks    Attractive Woman #2
Ryan M. Smith    Joe
Karen van Blankenstein    Nurse Scott
William 'BIGSLEEPS' Stewart    George
Bonnie Bolivar    Elderly Female Chemo Patient
Beatrice Ilg    Pretty Girl
Chilton Crane    Mother on the Bus
Amitai Marmorstein    Young Person on the Bus
Lauren Miller    Bodie
Will Reiser    Greg
Richard C. Burton    Thom the Patient
Neil Corbett    Hospital Tech
Korolina Sabat    Art Gallery Patron
Christopher De Schuster    Art Gallery Patron
Susan McLellan    Bar Girl

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Will Reiser    Screenwriter
Jonathan Levine    Director
Evan Goldberg    Producer
Seth Rogen    Producer
Ben Karlin    Producer
Will Reiser    Executive Producer
Nathan Kahane    Executive Producer
Shawn Williamson    Line Producer
James Weaver    Associate Producer
Kyle Hunter    Associate Producer
Annie Spitz    Production Designer
Terry Stacey    Director of Photography
Carla Hetland    Costume Designer
Michael Giacchino    Composer
Gabe Hilfer    Music Supervisor

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

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Weekend Wrap-Up: Steel is Golden

October 10th, 2011

October started out with mixed results and it seems for every bit of good news there was equal and opposite bad news. Real Steel topped expectations, but Ides of March did not. The overall box office slipped by 4% from last weekend to $95 million, but it was higher than the same weekend last year. Growth was under 2%, meaning ticket sales were weaker. Year-to-date, 2011 is still behind 2010, but the gap was narrowed to 3% at $8.11 billion to $8.39 billion. There's still a chance we can catch up, but we are running out of time and can't afford any missteps. More...

Weekend Wrap-Up: Tale Tall During Sophomore Stint

October 3rd, 2011

It was a good news / bad news weekend and the box office. First the bad news. Only one of the four new wide releases made any real impact and this led to a 16% drop-off from last weekend to just $99 million. The good news is that's still 4% higher than the same weekend last year. Year-to-date, 2011 is still behind 2010 by 3% at $7.99 billion to $8.27 billion, but at least there's a little hope left that we can turn things around, if October beats expectations. More...

Weekend Estimates: Top Three Shuffle, Three Poor Openings and a Surprise

October 2nd, 2011

The industry's slow period in September and October is traditionally a dumping ground for films that the studios would rather forget, but it also presents an opportunity for movies that would otherwise be swamped by the competition at busier times of year. This weekend provides a perfect example of this phenomenon, with two pictures aimed at church-going families coming out the big winners. Dolphin Tale dropped just 25% in its second weekend to jump from third to first on the chart, overtaking Moneyball, which had a good second weekend (down 35% to $12.5 million) and The Lion King, which ran out of steam a bit, but still crossed $400 million at the box office. But the bigger surprise was the $8.8 million opening for Courageous from what must have been 1,161 carefully-chosen theaters. Its $7,580 per theater average comfortably tops the list among wide releases. More...

Weekend Predictions: Do New Releases have a 50/50 Chance to Top the Chart?

September 29th, 2011

It's another busy week with three wide releases, plus another opening in just over 1,000 theaters, which is barely semi-wide. The widest release is What's Your Number?, but romantic comedies rarely have breakout success. The best-reviewed is 50/50, but its subject matter might make it hard to sell to audiences. Meanwhile, Dream House had an effective trailer, but there are still no reviews on Rotten Tomatoes. Courageous should grab a spot in the top ten, but it is not a sure bet. Unfortunately for the year-on-year comparison, none of the new releases look as strong as The Social Network, which opened this weekend last year. In fact, there's a slim chance all four of this year's wide release combined won't match The Social Network's $22.45 million. On the other hand, three of the four could crack $10 million, plus there are three holdovers that could do the same. Depth could be the key to victory in the year-over-year comparison. More...

2011 Preview: September

September 1st, 2011

After a strong start, August ended on a really low note, and that's bad news for September, as it means the positive momentum we had is gone. Looking at the upcoming month, there are 18 films opening wide over five weekends (including one re-release) but only four or five of them have a real shot at being midlevel hits, and it is unlikely that all of them will get there. Worse still, there are no films opening this month that look like they will match The Town, which made more than $90 million last September. In fact, the selection of releases is so weak that the film I'm most looking forward to is a limited release that has already come out on Video on Demand, Tucker and Dale vs. Evil. (It has seventeen reviews on Rotten Tomatoes and still not a negative one among them.) More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

Adam Lerner has a pretty great life—with a talented, sexy artist girlfriend and a cool job with NPR, the 27-year old seems to have it all. But when Adam discovers he has a rare and possibly fatal form of cancer, his entire life turns to chaos. As his world starts to unravel in every way, Adam finds himself dealing with the well-meaning but totally outrageous attempts by his friends and family to make it all better. His best friend, Kyle, uses Adam’s condition to lure girls into sympathy sex, his overbearing mother loses sight of him in her own fears, his otherwise-occupied girlfriend, Rachael, tries to distract herself an increasingly frantic social life, and Katherine, the inexperienced therapist assigned to his case, struggles to keep up with the needs of her third client ever. Writer Will Reiser experienced his own personal battle with cancer, and was inspired to write an original story which reflects the humor and heartbreak which collide in a poignant and often hilarious journey the main character is completely unprepared for.

Metrics

Opening Weekend:$8,644,095 (24.7% of total gross)
Legs:4.05 (domestic box office/biggest weekend)
Domestic Share:84.7% (domestic box office/worldwide)
Production Budget:$8,000,000 (worldwide box office is 5.2 times production budget)
Theater counts:2,458 opening theaters/2,479 max. theaters, 5.0 weeks average run per theater
Infl. Adj. Dom. BO $47,600,718

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 2,601-2,700) 2,645 $35,016,118
All Time International Box Office (Rank 6,001-6,100) 6,030 $6,318,617
All Time Worldwide Box Office (Rank 3,501-3,600) 3,555 $41,334,735
All Time Domestic Box Office for R Movies (Rank 801-900) 839 $35,016,118
All Time International Box Office for R Movies (Rank 1,501-1,600) 1,541 $6,318,617
All Time Worldwide Box Office for R Movies (Rank 1,001-1,100) 1,080 $41,334,735

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes, iTunes
Google Play:Google Play, Google Play

Movie Details

Domestic Releases: September 30th, 2011 (Wide) by Summit Entertainment
International Releases: March 22nd, 2012 (Wide) (Peru)
May 3rd, 2012 (Wide) (Germany)
May 4th, 2012 (Wide) (Austria)
May 10th, 2012 (Wide) (Switzerland)
June 14th, 2012 (Wide) (Chile)
... Show all releases
Video Release: January 24th, 2012 by Summit Home Video
MPAA Rating: R for language throughout, sexual content and some drug use
Running Time: 100 minutes
Comparisons: vs. Still Alice
Create your own comparison chart…
Keywords: Terminal Illness, Medical and Hospitals, Dysfunctional Family, Therapist, Romance, Relationships Gone Wrong, Fictionalized Version of Yourself, Therapists / Therapy, Black Comedy, Cancer
Source:Based on Real Life Events
Genre:Black Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Summit Entertainment, Mandate Pictures, Point Grey
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date		Days In
Release
Columbus Day (All Movies, 3-Day) 166 $5,652,149 Oct 7, 2011 10
Columbus Day (All Movies, 3-Day, Inflation Adjusted) 239 $7,833,177 Oct 7, 2011 10
Columbus Day (All Movies, 4-Day, Fri-Mon) 132 $6,440,869 Oct 7, 2011 10
Columbus Day (All Movies, 4-Day, Fri-Mon, Inflation Adjusted) 150 $8,926,243 Oct 7, 2011 10

Leading Cast

Joseph Gordon-Levitt    Adam
Seth Rogen    Kyle

Supporting Cast

Anna Kendrick    Katie
Bryce Dallas Howard    Rachael
Anjelica Huston    Diane
Serge Houde    Richard
Andrew Arlie    Dr. Ross
Matt Frewer    Mitch
Philip Baker Hall    Alan
Donna Yamamoto    Dr. Walderson
Sugar Lyn Beard    Susan
Yee Jee Tso    Dr. Lee
Sarah Smyth    Jenny
Peter Kelamis    Phil
Jessica Parker Kennedy    Jackie
Daniel Bacon    Dr. Phillips
P. Lynn Johnson    Bernie
Laura Bertram    Claire
Matty Finochio    Ted
Luisa D'Oliverira    Agabelle Loogenburgen
Veena Sood    Nurse Student
Jason Vaisvila    Cute Guy with Dreads
Brent Sheppard    Minister
Marie Avgeropoulos    Allison
Adrian McMorran    Bartender
Spephanie Belding    Freindly Nurse
Andrea Brooks    Attractive Woman #2
Ryan M. Smith    Joe
Karen van Blankenstein    Nurse Scott
William 'BIGSLEEPS' Stewart    George
Bonnie Bolivar    Elderly Female Chemo Patient
Beatrice Ilg    Pretty Girl
Chilton Crane    Mother on the Bus
Amitai Marmorstein    Young Person on the Bus
Lauren Miller    Bodie
Will Reiser    Greg
Richard C. Burton    Thom the Patient
Neil Corbett    Hospital Tech
Korolina Sabat    Art Gallery Patron
Christopher De Schuster    Art Gallery Patron
Susan McLellan    Bar Girl

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Will Reiser    Screenwriter
Jonathan Levine    Director
Evan Goldberg    Producer
Seth Rogen    Producer
Ben Karlin    Producer
Will Reiser    Executive Producer
Nathan Kahane    Executive Producer
Shawn Williamson    Line Producer
James Weaver    Associate Producer
Kyle Hunter    Associate Producer
Annie Spitz    Production Designer
Terry Stacey    Director of Photography
Carla Hetland    Costume Designer
Michael Giacchino    Composer
Gabe Hilfer    Music Supervisor

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

2012 Awards Season: The Artist Shows its Spirit

February 26th, 2012

While the Independent Spirit Award unofficially kick off Awards Season with their nominations, they are one of the last to hand out their actual awards, which they did on Saturday. As it has most of the time, The Artist led the way by earning four wins out of the five categories it was nominated it. So which one did it lose? And what were the other winners? More...

Blu-ray Sales: Steel Grabs the Loot

February 8th, 2012

There was no competition on the Blu-ray sales chart, as Real Steel topped all new releases and holdovers by a healthy margin. It sold 799,000 units and generated $22.36 million in sales giving it an opening week Blu-ray share of 54%. Hopefully we will see a lot more films crack 50% as the winter blockbusters start to come out. More...

DVD Sales: Real as Tough as Steel

February 8th, 2012

This was not a deep week for new releases, as only two of them cracked the top 30. (One major new release was only released as a Blu-ray / DVD combo pack, so we will get to those numbers shortly.) We did have a new number one on the DVD sales chart, as Real Steel sold 691,000 units and generated $12.03 million in revenue. This is not a great start, but it performed better on Blu-ray. More...

2012 Awards Season: Hugo and The Artist Compete for Oscar Glory

January 24th, 2012

Yesterday was one of the biggest days during Awards Season as The Oscar nominations were announced in the morning. It was a two horse race for top spot as far as the big winners are concerned. Hugo earned the most nominations with eleven, while The Artist was right behind with ten. However, one could argue The Artist is the bigger winner, as more of its nominations were in the more prestigious categories. More...

DVD and Blu-ray Releases for January 24th, 2012

January 24th, 2012

There are three first run releases of note this week, including an Awards Season player, 50/50; the latest installment in a perennial horror franchise, Paranormal Activity 3; and big budget family film, Real Steel. Of those three, 50/50 is the best and a contender for Pick of the Week. Other contenders include Godzilla: The Criterion Collection on Blu-ray and Wings on Blu-ray. However, I'm going with a late arrival: Moneyball on Blu-ray / DVD Combo Pack. More...

Featured Blu-ray / DVD Review: Moneyball

January 21st, 2012

Moneyball opened in September, which is a terrible time of year to release a film, no matter what the studio is hoping for. It's the beginning of the school year, so the box office numbers will be weak, plus it is far too early for Awards Season. At least that's the case most years. Most September releases are terrible and usually more wide releases debuting during the month will have Tomatometer Scores that are below 20% positive than have overall positive scores. Strangely, this year there were four September releases that have gone on to earn nominations from at least one major awards committee. Moneyball has been leading that group (Warrior, Drive, and 50/50 are the other three) but will I add my voice to the choir singing the film's praise? Or will I be part of the minority of critics that were not drawn into the story? More...

Awards Season: WGAs Welcome Same Group of Nominees

January 5th, 2012

The latest round of major nominations were released today with the WGA nominations. Like much of the rest of the previous announcements, the only surprise was the lack of surprises. Four of the five Original Screenplays earned other nominations in that category or other guild nominations. That number rises to five out of five for Adapted Screenplays. There's little doubt about what films are Oscar contenders at this point. The Documentary films category is a little more contentious, but it usually is. More...

Awards Season: Globes Reward Artistic Intent

December 16th, 2011

The Hollywood Foreign Press Association announced their nominations and the Awards Season picture started to look a whole lot clearer. The Artist led the way with six nominations, while The Descendents and The Help were right behind with five apiece. More...

Awards Season: Early Nods Speak Volumes

November 30th, 2011

As it does every year, Independent Spirit Award nominations kick off the unofficial start of Awards Season. This year there were two films that topped the list of nominations: The Artist and Take Shelter. Both of those films earned five nominations, but they weren't the only films to be singled out. More...

Weekend Estimates: Footloose Reboot Tripped by Steel

October 16th, 2011

A decent opening for the Footloose remake wasn't quite enough to take top spot at the box office this weekend thanks to a good second weekend for Real Steel. The inspirational robot boxing movie dropped 40% from its debut to $16.3 million, which will most likely be enough to keep Footloose in second place. It is projected to make $16.1 million this weekend. Well behind them is The Thing, which is expected to make just $8.7 million. Thanks to the general weakness of the market, that's going to be enough for third, but it's not going to make much of a dent in the marketing costs for the movie, let alone its production costs. More...

Weekend Wrap-Up: Steel is Golden

October 10th, 2011

October started out with mixed results and it seems for every bit of good news there was equal and opposite bad news. Real Steel topped expectations, but Ides of March did not. The overall box office slipped by 4% from last weekend to $95 million, but it was higher than the same weekend last year. Growth was under 2%, meaning ticket sales were weaker. Year-to-date, 2011 is still behind 2010, but the gap was narrowed to 3% at $8.11 billion to $8.39 billion. There's still a chance we can catch up, but we are running out of time and can't afford any missteps. More...

Weekend Wrap-Up: Tale Tall During Sophomore Stint

October 3rd, 2011

It was a good news / bad news weekend and the box office. First the bad news. Only one of the four new wide releases made any real impact and this led to a 16% drop-off from last weekend to just $99 million. The good news is that's still 4% higher than the same weekend last year. Year-to-date, 2011 is still behind 2010 by 3% at $7.99 billion to $8.27 billion, but at least there's a little hope left that we can turn things around, if October beats expectations. More...

Weekend Estimates: Top Three Shuffle, Three Poor Openings and a Surprise

October 2nd, 2011

The industry's slow period in September and October is traditionally a dumping ground for films that the studios would rather forget, but it also presents an opportunity for movies that would otherwise be swamped by the competition at busier times of year. This weekend provides a perfect example of this phenomenon, with two pictures aimed at church-going families coming out the big winners. Dolphin Tale dropped just 25% in its second weekend to jump from third to first on the chart, overtaking Moneyball, which had a good second weekend (down 35% to $12.5 million) and The Lion King, which ran out of steam a bit, but still crossed $400 million at the box office. But the bigger surprise was the $8.8 million opening for Courageous from what must have been 1,161 carefully-chosen theaters. Its $7,580 per theater average comfortably tops the list among wide releases. More...

Weekend Predictions: Do New Releases have a 50/50 Chance to Top the Chart?

September 29th, 2011

It's another busy week with three wide releases, plus another opening in just over 1,000 theaters, which is barely semi-wide. The widest release is What's Your Number?, but romantic comedies rarely have breakout success. The best-reviewed is 50/50, but its subject matter might make it hard to sell to audiences. Meanwhile, Dream House had an effective trailer, but there are still no reviews on Rotten Tomatoes. Courageous should grab a spot in the top ten, but it is not a sure bet. Unfortunately for the year-on-year comparison, none of the new releases look as strong as The Social Network, which opened this weekend last year. In fact, there's a slim chance all four of this year's wide release combined won't match The Social Network's $22.45 million. On the other hand, three of the four could crack $10 million, plus there are three holdovers that could do the same. Depth could be the key to victory in the year-over-year comparison. More...

2011 Preview: September

September 1st, 2011

After a strong start, August ended on a really low note, and that's bad news for September, as it means the positive momentum we had is gone. Looking at the upcoming month, there are 18 films opening wide over five weekends (including one re-release) but only four or five of them have a real shot at being midlevel hits, and it is unlikely that all of them will get there. Worse still, there are no films opening this month that look like they will match The Town, which made more than $90 million last September. In fact, the selection of releases is so weak that the film I'm most looking forward to is a limited release that has already come out on Video on Demand, Tucker and Dale vs. Evil. (It has seventeen reviews on Rotten Tomatoes and still not a negative one among them.) More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

RecordRankRevenue
All Time Domestic Box Office (Rank 2,601-2,700) 2,645 $35,016,118
All Time Domestic Inflation Adjusted Box Office (Rank 3,201-3,300) 3,297 $47,600,718
All Time Domestic Non-Sequel Box Office (Rank 2,101-2,200) 2,102 $35,016,118
Top 2011 Movies at the Domestic Box Office 94 $35,016,118
All Time Domestic Box Office for Based on Real Life Events Movies (Rank 101-200) 121 $35,016,118
All Time Domestic Box Office for Live Action Movies (Rank 2,201-2,300) 2,243 $35,016,118
All Time Domestic Box Office for Contemporary Fiction Movies (Rank 1,301-1,400) 1,322 $35,016,118
All Time Domestic Box Office for Black Comedy Movies 40 $35,016,118
All Time Domestic Box Office for R Movies (Rank 801-900) 839 $35,016,118
All Time Domestic Box Office for Summit Entertainment Movies 9 $35,016,118

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Sep 30, 2011 5 $8,644,095   2,458 $3,517   $8,644,095 1
Oct 7, 2011 5 $5,652,149 -35% 2,479 $2,280   $17,482,521 2
Oct 14, 2011 7 $4,260,087 -25% 2,391 $1,782   $24,279,152 3
Oct 21, 2011 10 $2,835,208 -33% 1,932 $1,467   $28,820,748 4
Oct 28, 2011 14 $1,408,150 -50% 1,194 $1,179   $31,339,863 5
Nov 4, 2011 15 $953,636 -32% 747 $1,277   $32,974,877 6
Nov 11, 2011 19 $507,529 -47% 424 $1,197   $33,841,644 7
Nov 18, 2011 25 $231,891 -54% 185 $1,253   $34,244,263 8
Nov 25, 2011 30 $197,651 -15% 210 $941   $34,554,781 9
Dec 2, 2011 31 $132,180 -33% 196 $674   $34,760,171 10
Dec 9, 2011 40 $65,038 -51% 146 $445   $34,887,978 11
Dec 16, 2011 44 $37,370 -43% 111 $337   $34,963,967 12
Dec 23, 2011 56 $3,694 -90% 31 $119   $35,003,812 13

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Sep 30, 2011 5 $2,887,377     2,458 $1,175   $2,887,377 1
Oct 1, 2011 4 $3,623,344 +25%   2,458 $1,474   $6,510,721 2
Oct 2, 2011 5 $2,133,374 -41%   2,458 $868   $8,644,095 3
Oct 3, 2011 2 $748,115 -65%   2,458 $304   $9,392,210 4
Oct 4, 2011 2 $940,762 +26%   2,458 $383   $10,332,972 5
Oct 5, 2011 2 $754,492 -20%   2,458 $307   $11,087,464 6
Oct 6, 2011 2 $742,908 -2%   2,458 $302   $11,830,372 7
Oct 7, 2011 5 $1,783,164 +140% -38% 2,479 $719   $13,613,536 8
Oct 8, 2011 5 $2,277,773 +28% -37% 2,479 $919   $15,891,309 9
Oct 9, 2011 5 $1,591,212 -30% -25% 2,479 $642   $17,482,521 10
Oct 10, 2011 6 $788,720 -50% +5% 2,479 $318   $18,271,241 11
Oct 11, 2011 4 $636,379 -19% -32% 2,479 $257   $18,907,620 12
Oct 12, 2011 4 $537,532 -16% -29% 2,479 $217   $19,445,152 13
Oct 13, 2011 4 $573,913 +7% -23% 2,479 $232   $20,019,065 14
Oct 14, 2011 7 $1,371,001 +139% -23% 2,391 $573   $21,390,066 15
Oct 15, 2011 7 $1,842,139 +34% -19% 2,391 $770   $23,232,205 16
Oct 16, 2011 7 $1,046,947 -43% -34% 2,391 $438   $24,279,152 17
Oct 17, 2011 6 $391,126 -63% -50% 2,391 $164   $24,670,278 18
Oct 18, 2011 6 $497,093 +27% -22% 2,391 $208   $25,167,371 19
Oct 19, 2011 6 $412,553 -17% -23% 2,391 $173   $25,579,924 20
Oct 20, 2011 7 $405,616 -2% -29% 2,391 $170   $25,985,540 21
Oct 21, 2011 10 $925,870 +128% -32% 1,932 $479   $26,911,410 22
Oct 22, 2011 10 $1,222,177 +32% -34% 1,932 $633   $28,133,587 23
Oct 23, 2011 11 $687,161 -44% -34% 1,932 $356   $28,820,748 24
Oct 24, 2011 8 $246,185 -64% -37% 1,932 $127   $29,066,933 25
Oct 25, 2011 8 $322,068 +31% -35% 1,932 $167   $29,389,001 26
Oct 26, 2011 7 $274,949 -15% -33% 1,932 $142   $29,663,950 27
Oct 27, 2011 9 $267,763 -3% -34% 1,932 $139   $29,931,713 28
Oct 28, 2011 13 $423,379 +58% -54% 1,194 $355   $30,355,092 29
Oct 29, 2011 13 $592,881 +40% -51% 1,194 $497   $30,947,973 30
Oct 30, 2011 13 $391,890 -34% -43% 1,194 $328   $31,339,863 31
Oct 31, 2011 - $146,120 -63% -41% 1,194 $122   $31,485,983 32
Nov 1, 2011 10 $183,840 +26% -43% 1,194 $154   $31,669,823 33
Nov 2, 2011 10 $167,742 -9% -39% 1,194 $140   $31,837,565 34
Nov 3, 2011 11 $183,676 +9% -31% 1,194 $154   $32,021,241 35
Nov 4, 2011 14 $313,588 +71% -26% 747 $420   $32,334,829 36
Nov 5, 2011 15 $421,273 +34% -29% 747 $564   $32,756,102 37
Nov 6, 2011 15 $218,775 -48% -44% 747 $293   $32,974,877 38
Nov 7, 2011 14 $76,302 -65% -48% 747 $102   $33,051,179 39
Nov 8, 2011 15 $95,786 +26% -48% 747 $128   $33,146,965 40
Nov 9, 2011 14 $79,674 -17% -53% 747 $107   $33,226,639 41
Nov 10, 2011 14 $107,476 +35% -41% 747 $144   $33,334,115 42
Nov 11, 2011 - $177,954 +66% -43% 424 $420   $33,512,069 43
Nov 12, 2011 - $219,048 +23% -48% 424 $517   $33,731,117 44
Nov 13, 2011 - $110,527 -50% -49% 424 $261   $33,841,644 45
Nov 14, 2011 - $36,540 -67% -52% 424 $86   $33,878,184 46
Nov 15, 2011 - $48,254 +32% -50% 424 $114   $33,926,438 47
Nov 16, 2011 - $42,896 -11% -46% 424 $101   $33,969,334 48
Nov 17, 2011 - $43,038 n/c -60% 424 $102   $34,012,372 49
Nov 18, 2011 - $74,846 +74% -58% 185 $405   $34,087,218 50
Nov 19, 2011 - $100,795 +35% -54% 185 $545   $34,188,013 51
Nov 20, 2011 - $56,250 -44% -49% 185 $304   $34,244,263 52
Nov 21, 2011 - $26,191 -53% -28% 185 $142   $34,270,454 53
Nov 22, 2011 - $21,621 -17% -55% 185 $117   $34,292,075 54
Nov 23, 2011 - $34,726 +61% -19% 185 $188   $34,326,801 55
Nov 24, 2011 - $30,329 -13% -30% 185 $164   $34,357,130 56
Nov 25, 2011 - $74,610 +146% n/c 210 $355   $34,431,740 57
Nov 26, 2011 - $81,349 +9% -19% 210 $387   $34,513,089 58
Nov 27, 2011 - $41,692 -49% -26% 210 $199   $34,554,781 59
Nov 28, 2011 - $16,583 -60% -37% 210 $79   $34,571,364 60
Nov 29, 2011 - $20,295 +22% -6% 210 $97   $34,591,659 61
Nov 30, 2011 - $17,806 -12% -49% 210 $85   $34,609,465 62
Dec 1, 2011 - $18,526 +4% -39% 210 $88   $34,627,991 63
Dec 2, 2011 - $44,147 +138% -41% 210 $210   $34,672,138 64
Dec 3, 2011 - $55,082 +25% -32% 210 $262   $34,727,220 65
Dec 4, 2011 - $32,951 -40% -21% 210 $157   $34,760,171 66
Dec 5, 2011 - $13,471 -59% -19% 210 $64   $34,773,642 67
Dec 6, 2011 - $17,645 +31% -13% 210 $84   $34,791,287 68
Dec 7, 2011 - $15,617 -11% -12% 210 $74   $34,806,904 69
Dec 8, 2011 - $16,036 +3% -13% 210 $76   $34,822,940 70
Dec 9, 2011 - $21,026 +31% -52% 146 $144   $34,843,966 71
Dec 10, 2011 - $26,514 +26% -52% 146 $182   $34,870,480 72
Dec 11, 2011 - $17,498 -34% -47% 146 $120   $34,887,978 73
Dec 12, 2011 - $8,521 -51% -37% 146 $58   $34,896,499 74
Dec 13, 2011 - $10,777 +26% -39% 146 $74   $34,907,276 75
Dec 14, 2011 - $9,282 -14% -41% 146 $64   $34,916,558 76
Dec 15, 2011 - $10,039 +8% -37% 146 $69   $34,926,597 77
Dec 16, 2011 - $11,912 +19% -43% 111 $107   $34,938,509 78
Dec 17, 2011 - $14,401 +21% -46% 111 $130   $34,952,910 79
Dec 18, 2011 - $11,057 -23% -37% 111 $100   $34,963,967 80
Dec 19, 2011 - $9,513 -14% +12% 111 $86   $34,973,480 81
Dec 20, 2011 - $9,317 -2% -14% 111 $84   $34,982,797 82
Dec 21, 2011 - $8,801 -6% -5% 111 $79   $34,991,598 83
Dec 22, 2011 - $8,520 -3% -15% 111 $77   $35,000,118 84
Dec 23, 2011 - $1,471 -83% -88% 31 $47   $35,001,589 85
Dec 24, 2011 - $832 -43% -94% 31 $27   $35,002,421 86
Dec 25, 2011 - $1,391 +67% -87% 31 $45   $35,003,812 87
Dec 26, 2011 - $3,065 +120% -68% 31 $99   $35,006,877 88
Dec 27, 2011 - $2,523 -18% -73% 31 $81   $35,009,400 89
Dec 28, 2011 - $2,273 -10% -74% 31 $73   $35,011,673 90
Dec 29, 2011 - $2,519 +11% -70% 31 $81   $35,014,192 91

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Sep 30, 2011 4 $11,830,372   2,458 $4,813   $11,830,372 1
Oct 7, 2011 4 $8,188,693 -31% 2,479 $3,303   $20,019,065 2
Oct 14, 2011 7 $5,966,475 -27% 2,391 $2,495   $25,985,540 3
Oct 21, 2011 10 $3,946,173 -34% 1,932 $2,043   $29,931,713 4
Oct 28, 2011 13 $2,089,528 -47% 1,194 $1,750   $32,021,241 5
Nov 4, 2011 15 $1,312,874 -37% 747 $1,758   $33,334,115 6
Nov 11, 2011 20 $678,257 -48% 424 $1,600   $34,012,372 7
Nov 18, 2011 30 $344,758 -49% 185 $1,864   $34,357,130 8
Nov 25, 2011 30 $270,861 -21% 210 $1,290   $34,627,991 9
Dec 2, 2011 29 $194,949 -28% 196 $995   $34,822,940 10
Dec 9, 2011 38 $103,657 -47% 146 $710   $34,926,597 11
Dec 16, 2011 45 $73,521 -29% 111 $662   $35,000,118 12
Dec 23, 2011 58 $14,074 -81% 31 $454   $35,014,192 13

Box Office Summary Per Territory

Territory Release
Date		 Opening
Weekend		 Opening
Weekend
Screens		 Maximum
Screens		 Theatrical
Engagements		 Total
Box Office		 Report
Date
Austria 5/4/2012 $18,717 12 12 57 $47,317 12/10/2015
Bolivia 8/9/2012 $2,708 2 4 6 $297,778 12/29/2018
Chile 6/14/2012 $28,065 15 15 31 $81,199 12/29/2018
Germany 5/3/2012 $91,542 78 78 78 $227,011 12/6/2015
Peru 3/22/2012 $0 0 3 8 $78,557 12/29/2018
Switzerland 5/10/2012 $31,266 11 11 11 $40,250 12/6/2015
 
Rest of World $5,546,505
 
International Total$6,318,617 12/29/2018

International Cumulative Box Office Records

RecordRankRevenue
All Time International Box Office (Rank 6,001-6,100) 6,030 $6,318,617
All Time International Non-Sequel Box Office (Rank 5,101-5,200) 5,188 $6,318,617
All Time International Box Office for Based on Real Life Events Movies (Rank 401-500) 415 $6,318,617
All Time International Box Office for Live Action Movies (Rank 5,001-5,100) 5,015 $6,318,617
All Time International Box Office for Contemporary Fiction Movies (Rank 3,001-3,100) 3,080 $6,318,617
All Time International Box Office for Black Comedy Movies 74 $6,318,617
All Time International Box Office for R Movies (Rank 1,501-1,600) 1,541 $6,318,617
All Time International Box Office for Summit Entertainment Movies 24 $6,318,617

Worldwide Cumulative Box Office Records

RecordRankRevenue
All Time Worldwide Box Office (Rank 3,501-3,600) 3,555 $41,334,735
All Time Worldwide Non-Sequel Box Office (Rank 2,801-2,900) 2,885 $41,334,735
Top 2011 Movies at the Worldwide Box Office (Rank 101-200) 123 $41,334,735
All Time Worldwide Box Office for Based on Real Life Events Movies (Rank 201-300) 205 $41,334,735
All Time Worldwide Box Office for Live Action Movies (Rank 3,001-3,100) 3,011 $41,334,735
All Time Worldwide Box Office for Contemporary Fiction Movies (Rank 1,701-1,800) 1,786 $41,334,735
All Time Worldwide Box Office for Black Comedy Movies 49 $41,334,735
All Time Worldwide Box Office for R Movies (Rank 1,001-1,100) 1,080 $41,334,735
All Time Worldwide Box Office for Summit Entertainment Movies 17 $41,334,735

Weekly US DVD Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Jan 29, 20123167,044 167,044$2,503,990$2,503,9901
Feb 5, 20121259,816-64% 226,860$896,642$3,400,6322
Feb 12, 20122130,885-48% 257,745$470,070$3,870,7023

Weekly US Blu-ray Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Jan 29, 2012366,994 66,994$1,205,226$1,205,2261
Feb 5, 20121321,223-68% 88,217$381,794$1,587,0202

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.