December 12th, 2016
This is a strange week on the home market. We have one of the biggest domestic hits of the year, Suicide Squad, but it is one of the worst movies I’ve seen this year. (Granted, I’ve done fewer reviews this year and skipped a lot of terrible looking movies, like Independence Day: Resurgence, Warcraft, Gods of Egypt, Allegiant... Ben Hur, The Huntsman, The Legend of Tarzan. I could keep going. Wow! It was a bad year for $100 million movies.) After Suicide Squad, the next biggest release according to Amazon is the Chicago Cubs 2016 World Series Collector's Edition Blu-ray. That’s a huge drop in sales. As far as quality is concerned, I have to give a shout out to that World Series Blu-ray. Real fans want full games and this one provides them. On the other hand, I personally find baseball boring to watch. Unfortunately, there’s no one release that stands out as an obvious Pick of the Week, but instead we have a lot of releases that are close, but wouldn’t be close enough during a good week. The Twilight Zone: The Complete Series on Blu-ray is the best, assuming you didn’t grab the individual seasons when they came out.
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October 11th, 2016
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Ghostbusters is the biggest release of the week and the best first run release. Combined with its fully-loaded Blu-ray (extended edition), it is a Pick of the Week contender. There’s not much competition. The main competition is a new Collector's Edition Blu-ray for The Thing, but this is at least a double-dip, which hurts its value. There are a couple of smaller releases as well. In the end it was a literal coin toss to decide the Pick of the Week and Ghostbusters won.
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September 20th, 2016
It is not a great week on the home market, as the biggest release is Beauty and the Beast: 25th Anniversary. I’m still waiting for the screener, but I fear there will be less extras this time around. Modern Family: Season Seven was also a contender for Pick of the Week, but the light extras prevents it from earning that title. That leaves Labyrinth: 30th Anniversary Edition as the best of the week.
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August 4th, 2016
Jason Bourne opened in first place on the international chart with $50.74 million in 5,006 theaters in 48 markets. There were two markets that had a claim for biggest opening for the film: South Korea and the U.K. The film earned third place in South Korea with $8.02 million on 826 screens over the weekend for a total opening of $11.39 million. Meanwhile in the U.K., it earned second pace with $10.09 million in 561 theaters. The film earned first place in Australia with $5.85 million on 554 screens. Compared to the biggest hit in the franchise, The Bourne Ultimatum, these results were mixed. On the one hand, Ultimatum finished with less than $15 million in South Korea during its total run there, so an opening of over $11 million is amazing. On the other hand, Ultimatum opened with nearly $13 million in the U.K., which is close to 30% more than Jason Bourne’s opening. It will take a few more openings, plus a look at the film’s legs, to tell where it has finished.
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July 28th, 2016
Skiptrace earned first place internationally with $47.37 million over the weekend for a total opening of $63.04 million. The film dominated the box office in its native China with $45.58 million last weekend for a four-day opening of $61.25 million. This is the best opening in Jackie Chan's career, but unfortunately, it is only getting a limited release here.
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July 21st, 2016
Star Trek Beyond leads a pack of three wide releases this weekend and there are some who think it will have the best live-action release since Captain America: Civil War. That would be great news for the overall box office. Ice Age: Collision Course has to deal with direct competition and terrible reviews, but it should still do relatively well thanks to goodwill its franchise has built up. The final new release of the week is Lights Out. This low-budget horror film won’t need to earn $20 million over the weekend to break even, but there’s a slim chance it will. In fact, The Secret Life of Pets should easily add another $20 million to its running tally, and Ghostbusters has a good shot at doing the same. So we could have five films earning $20 million over the weekend for the first time in a year. We should have three films earning more than $25 million. Meanwhile this weekend last year, there were no films that earned more than $25 million. Hopefully 2016 will win the year-over-year competition with ease.
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July 21st, 2016
Ice Age: Collision Course rose to first place with $53.5 million in 51 markets for an early international total of $127.0 million. The film’s biggest new market was France, where it earned first place with $7.07 million on 873 screens. That’s a pretty good opening for that market, but the previous film opened with $12.76 million in that market, so that’s a sizable drop-off. The film also earned first place in Russia with $5.85 million on 1,236, compared to $16.97 million the earlier film opened with. That’s really troubling. Meanwhile, the film had to settle for second place in the U.K. with $4.99 million in 570 theaters. (We can’t really compare openings here. The numbers we get for the U.K. are actually for the U.K., Ireland, and Malta. It’s similar to the domestic market being Canada and the States. In almost all cases this doesn’t matter, because films open in all three countries at the same time. However, Continental Drift opened in Ireland first, before expanding into the U.K., so there’s no easy way to compare the two results.) At this pace, it looks like Collision Course isn’t going to match its predecessor at the box office. However, it could fail to earn half as much worldwide and still break even on the home market. This might be the last installment in the franchise, on the other hand.
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July 17th, 2016
After a huge amount of speculation on how it would perform at the box office, Ghostbusters is coming in right in the middle of (a very wide range of) expectations. Sony is projecting a $46 million debut for the supernatural comedy, which is far from the disaster many had feared, but some way short of the top tier. It’s also not enough for first place, even though The Secret Life of Pets will be down 52% in its second weekend.
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July 16th, 2016
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Ghostbusters topped the box office chart on Friday with $17.2 million. This is the best opening day for the director, Paul Feig, topping his previous champ, The Heat by 25%. If this film has the same internal multiplier as The Heat, then it will earn $49 million over the weekend. This seems a little high, but not out of the question. Ghostbusters’ reviews are better than The Heat’s reviews were, although both films earned B+ from CinemaScore surveys. On the other hand, Ghostbusters is a remake, so that tends to make the movie more front-loaded. Look for an opening weekend of $45 million. This is right on the edge between financial success and failure. The film will need help internationally in order to break even, but it is way too soon to know if that will happen.
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July 14th, 2016
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This weekend is rather sparse when it comes to wide releases. Ghostbusters opens this weekend and its buzz and reviews are better than expected and it could be a huge hit. On the other hand, The Secret Life of Pets opened with more than $100 million last weekend and unless it falls more than 50% this weekend, it will remain in first place. That doesn’t feel likely at this point. On the other hand, The Infiltrator opened on Wednesday, but in less than 2,000 theaters. Its reviews are barely in the overall positive range, so it likely won’t be a major factor over the weekend. This weekend last year, Ant-Man opened in first place, pushing Minions into second place. Meanwhile, Trainwreck was a solid midlevel hit. I just don’t see 2016 being able to top that depth.
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July 13th, 2016
Cold War 2 opened in first place with $44.25 million in four markets over the weekend. Nearly all of its opening came from China, where it made $44.08 million over the weekend and $44.78 million, including previews. It also opened in the U.K. earning $128,000 in 14 theaters, which is great for a limited release there.
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July 12th, 2016
As expected, The Secret Life of Pets earned first place on the weekend box office chart. However, almost no one was expecting it to dominate the way that it did with $104.35 million. There are some calling this film the best opening for a non-franchise animation film, but let’s face the facts... Universal started work on two or three sequels as soon as Friday’s Estimates came in. Meanwhile, Mike and Dave Need Wedding Dates has a good opening in the role of counter-programming with $16.63 million. Overall, the box office pulled in $217 million, which was 14% more than last weekend. More importantly, it is 1.3% more than the same weekend last year. Granted, this is lower than ticket price inflation, but since most people assumed the weekend would suffer a serious decline, this should be seen as a major victory. Year-to-date, 2016’s lead over 2015 grew a tiny bit hitting 2.4% at $6.00 billion to $5.86 billion.
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July 10th, 2016
The Secret Life of Pets is storming to a massive opening weekend at the box office, with Universal projecting a $103.2 million debut for the Illumination Entertainment animated film. That’s just shy of the $115.7 million made by Minions this weekend last year, and the best opening ever by a non-sequel or spin-off animated film. This performance is particularly significant for Illumination, because it’s their first blockbuster from outside the Despicable Me universe.
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July 9th, 2016
The Secret Life of Pets had an amazing Friday, earning $38.33 million. This is nowhere near Finding Dory’s $54.7 million opening day, but it’s still very impressive. Unfortunately, for The Secret Life of Pets, its internal multiple likely won’t be as large. Its reviews have settled at 76%, while it earned an A- from CinemaScore and both of these results are lower than Finding Dory earned. Then again, an A- CinemaScore is still a good result, especially since there have been only three films to earn an A from audiences so far this year. (Finding Dory is one of them, Captain America: Civil War and Me Before You were the other two.) I’m increasing our prediction from $72 million to $88 million, which does mean $300 million domestically is now a reasonable final target.
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July 7th, 2016
It should be a good weekend at the box office, at least for The Secret Life of Pets. The film is earning great reviews and should become the biggest hit of the month. There is one downside: the competition. There are a lot of options for families among the films currently in theaters, plus another movie from a long-running franchise opening soon. Also opening this week is Mike and Dave Need Wedding Dates, which is an R-rated comedy hoping to survive in the counter-programming role. It could become a midlevel hit, or it could fail to open in the top five. This weekend last year, Minions opened with $115.72 million. The Secret Life of Pets is not going to top that. 2016 has better depth, but likely not by enough to win in the year-over-year comparison.
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July 6th, 2016
The Purge: The Election Year earned top spot on the theater average chart, at least among those films we don’t have doubts about their box office numbers. It pulled in an average of $11,271, putting it just ahead of The Legend of Tarzan, which earned an average of $10,819. The only other film in the $10,000 club was The Innocents at $10,500 in three theaters.
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July 6th, 2016
The Fourth of July weekend went very well as two of the three new releases beat expectations. However, none of them were able to top Finding Dory, which earned its third win in a row. The Legend of Tarzan was very close in second place, which surprised a lot of analysts, but there might be a logical reason for its success. The Purge: Election Year more than tripled its production budget during its opening three-day weekend, so there’s no chance the studio isn’t giddy over that. The only real disappointment was The BFG, which got lost in the crowd. The overall box office was up from last week, which is a pleasant surprise. Granted, it grew by just under 1.0% to $192 million over the three-day weekend. More importantly, it was 41% higher than the same three-day weekend last year. Add in Monday, and the year-to-date lead rose to $120 million or 2.2% at $5.71 billion to $5.58 billion.
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July 3rd, 2016
Three new movies entered the race for box office glory this July 4 weekend. One, The BFG, fell at the first hurdle. One of the other two, The Legend of Tarzan is disappointing, but not disastrous. The third, The Purge: Election Year, won the night on Friday and is headed to a great debut. But, in the end, none were a match for the third weekend of Finding Dory.
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July 2nd, 2016
The Purge: Election Year earned first place with on Friday with $14.47 million during its opening day. This is impressive for film that cost $10 million to make, but it is below the opening day for the first film. The holidays should help its internal multiplier, as will the critical reception. While its reviews have slipped below the overall positive level, they are still the best for the franchise. Additionally, its CinemaScore was B+, again the best for the franchise. This puts the film on pace for just under $40 million during its four-day weekend. This is very likely more than the film’s combined budget, so if it can make this much during the rest of its theatrical run, it will break even just on its domestic numbers.
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July 1st, 2016
The Purge: Election Year earned the best Thursday previews out of the three wide releases with $3.64 million last night. This is the best in the franchise, just beating the $3.44 million the first film managed and well ahead of the $2.64 million the second film pulled in. On the downside, the film's reviews have slipped to just 57% positive. That's still good, for this genre and it might be a bigger than expected hit.
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July 1st, 2016
It's July 1st, which is Canada Day. To celebrate, I wanted to give a gift to my American readers down south, so here's a bunch of "u"s. U, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u. Now you can spell words like "colour" and "neighbour" correctly. As for the July preview... June wasn't a good month, despite Finding Dory being on pace to become the biggest hit of the year so far. Most other films failed to match expectations and as a result, 2016's lead over 2015 has nearly evaporated. In fact, ticket sales are below last year's pace. So how does July look in comparison? Well, last July, there were five films that earned more than $100 million, led by Minions, which earned more than $300 million. This July, there are five films that should earn more than $100 million, led by The Secret Life of Pets, which should earned around $250 million. I don't think July 2016 will live up to July 2015, but it should be close. Maybe if one of the expected midlevel hits is a surprise $100 million hit, or if two more of the $100 million hits crack $200 million, then the month will look great. Or one of the expected $100 million hits could flop and 2016 will actually fall behind 2015, even without taking into account ticket price inflation.
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June 30th, 2016
It's the first weekend of July, which means I should probably start the monthly preview. (I'm kidding. Although, I did have a computer crash this morning and lost a few hours of work. Save early. Save often.) Like last week, Finding Dory should earn first place over the weekend, while there are a trio of wide releases hoping to take advantage of the holiday. The BFG is the biggest in terms of box office potential. The Legend of Tarzan is the biggest in terms of production budget. Finally, The Purge: Election Year is the biggest in terms of profitability. This weekend last year, Inside Out climbed over Jurassic World for first place, as both films earned just under $30 million, Finding Dory will make almost that much combined.
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June 24th, 2016
July begins next weekend and there are three films hoping to make an impact at the box office. The Purge: Election Year might not hit $50 million domestically, but that's fine given its low production budget. The Legend of Tarzan should do a little better, but it had a troubled production and it cost more than $150 million to make. That leaves The BFG, a.k.a., the Big Friendly Giant. It is a live action family film released by Disney. It's aimed at too young an audience to be a monster hit, but it has a shot at $100 million, which is more than the other two films can say. As a result, it is the only real choice for the target film in this week's Box Office Prediction contest. In order to win, one must simply predict the opening weekend box office number for The BFG.
Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a Frankenprize of previously reviewed DVD and / or Blu-rays. I grabbed a few more boxes from storage, so we can do winner's choice again. The choices are, two movies, one TV on DVD release, or three single-disc kids DVDs. I'm out of mystery box items, unless I find some more later on.
Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will also win a Frankenprize, as described above.
Finally, we will be choosing an entrant from the group of people who haven't won, or haven't won recently, and they will win the final Frankenprize.
Note: It is a long weekend, but we only use the three-day, Friday through Sunday box office for this contest.
Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay!
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