The Pruitt-Igoe Myth (2012)

The Pruitt-Igoe Myth poster
Theatrical Performance
Domestic Box Office $44,883Details
Further financial details...

Synopsis

It began as a housing marvel. Built in 1956, Pruitt-Igoe was heralded as the model public housing project of the future, “the poor man's penthouse.” Two decades later, it ended in rubble—its razing an iconic event that the architectural theorist Charles Jencks famously called “the death of modernism.” The footage and images of its implosion have helped to perpetuate a myth of failure, a failure that has been used to critique Modernist architecture, attack public assistance programs, and stigmatize public housing residents. This documentary seeks to set the historical record straight. To examine the interests involved in Pruitt-Igoe’s creation. To re-evaluate the rumors and the stigma. To implode the myth.

Metrics

Opening Weekend:$4,721 (10.5% of total gross)
Legs:6.27 (domestic box office/biggest weekend)
Domestic Share:100.0% (domestic box office/worldwide)
Theater counts:1 opening theaters/6 max. theaters, 2.8 weeks average run per theater
Infl. Adj. Dom. BO $60,778

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 14,301-14,400) 14,345 $44,883
All Time Worldwide Box Office (Rank 28,201-28,300) 28,258 $44,883
All Time Domestic Highest Grossing Limited Release Movies (Rank 5,901-6,000) 5,906 $44,883

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Movie Details

Domestic Releases: January 20th, 2012 (Limited) by First Run Features
Video Release: May 15th, 2012 by First Run Home
MPAA Rating: Not Rated
Running Time: 83 minutes
Comparisons: Create your own comparison chart…
Keywords: African Americans, Poverty, Discrimination, Bigotry, Political
Source:Based on Real Life Events
Genre:Documentary
Production Method:Live Action
Creative Type:Factual
Production/Financing Companies: Unicorn Stencil, Missouri History Museum
Production Countries: United States
Languages: English

Compare this performance with other movies…

Domestic Cumulative Box Office Records

RecordRankRevenue
All Time Domestic Box Office (Rank 14,301-14,400) 14,345 $44,883
All Time Domestic Inflation Adjusted Box Office (Rank 13,601-13,700) 13,640 $60,778
All Time Domestic Non-Sequel Box Office (Rank 13,301-13,400) 13,336 $44,883
Top 2012 Movies at the Domestic Box Office (Rank 301-400) 389 $44,883
All Time Domestic Highest Grossing Limited Release Movies (Rank 5,901-6,000) 5,906 $44,883
All Time Domestic Inflation Adjusted Box Office for Limited Release Movies (Rank 5,901-6,000) 5,912 $60,778
Top 2012 Limited Release Movies at the Domestic Box Office (Rank 201-300) 222 $44,883
All Time Domestic Box Office for Based on Real Life Events Movies (Rank 1,801-1,900) 1,900 $44,883
All Time Domestic Box Office for Live Action Movies (Rank 12,601-12,700) 12,622 $44,883
All Time Domestic Box Office for Factual Movies (Rank 1,201-1,300) 1,230 $44,883
All Time Domestic Box Office for Documentary Movies (Rank 1,101-1,200) 1,151 $44,883
All Time Domestic Box Office for Not Rated Movies (Rank 2,701-2,800) 2,756 $44,883
All Time Domestic Box Office for First Run Features Movies 49 $44,883

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jan 20, 2012 73 $4,721   1 $4,721   $4,721 1
Jan 27, 2012 67 $7,153 +52% 1 $7,153   $17,567 2
Feb 3, 2012 68 $5,069 -29% 1 $5,069   $26,806 3
Feb 10, 2012 94 $851 -83% 2 $426   $32,115 4
Mar 2, 2012 110 $141   1 $141   $32,482 7
Mar 9, 2012 95 $2,472 +1,653% 1 $2,472   $34,954 8
Mar 16, 2012 103 $715 -71% 1 $715   $38,795 9
Apr 6, 2012 78 $1,598   2 $799   $41,145 12
Apr 13, 2012 108 $108 -93% 1 $108   $42,405 13
Apr 20, 2012 108 $294 +172% 1 $294   $42,764 14
Apr 27, 2012 99 $1,919 +553% 5 $384   $44,683 15

Daily Box Office Performance

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jan 20, 2012 67 $10,414   1 $10,414   $10,414 1
Jan 27, 2012 60 $11,323 +9% 1 $11,323   $21,737 2
Feb 3, 2012 67 $9,527 -16% 2 $4,764   $31,264 3
Feb 10, 2012 87 $1,077 -89% 2 $539   $32,341 4
Mar 2, 2012 107 $141   1 $141   $32,482 7
Mar 9, 2012 95 $4,464 +3,066% 1 $4,464   $38,080 8
Mar 16, 2012 98 $1,467 -67% 2 $734   $39,547 9
Apr 6, 2012 93 $2,750   2 $1,375   $42,297 12
Apr 13, 2012 107 $173 -94% 2 $87   $42,470 13
Apr 20, 2012 109 $294 +70% 1 $294   $42,764 14
Apr 27, 2012 92 $2,119 +621% 6 $353   $44,883 15

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Narrator(s)

Jason Henry    Narrator

Interviewee(s)

Sylvester Brown    Himself
Robert Fishman    Himself
Joseph Heathcott    Himself
Brian King    Himself
Joyce Lander    Herself
Ruby Russell    Herself
Valerie Sills    Herself
Jacquelyn Williams    Herself

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Chad Freidrichs    Director
Chad Freidrichs    Producer
Jaime Freidrichs    Producer
Paul Fehler    Producer
Brian Woodman    Producer
Chad Freidrichs    Screenwriter
Jaime Freidrichs    Screenwriter
Benjamin Balcom    Composer

Per Theater Chart: Pina Dances to the Top

January 25th, 2012

There were only three films this past weekend to reach the $10,000 mark on the per theater average, and none of them were new releases. Pina finally expanded playing in ten theaters, while it climbed to the top of the per theater average with $13,667. It should hit its first major milestone soon. A Separation doubled its theater count and saw its per theater average grow to $12,986. It too should reach its first milestone sooner rather than later. The final member of the $10,000 club was We Need to Talk About Kevin with an average of $10,530 in seven theaters. The best new release of the week was Crazy Horse with $7,963 in its lone theater. However, it was a Wednesday release and if you include its first two days of release, it earned $12,336. If it were a Friday release, it likely would have reached the $10,000 market. More...

Limited Releases are in Full Bloom

January 20th, 2012

Among the number of limited releases coming out this week, there are a surprisingly high number of films earning overwhelmingly positive reviews: Carol Channing: Larger Than Life, Coriolanus, Crazy Horse, and The Pruitt Igoe Myth. Unfortunately, three of those four films are documentaries and those rarely earn any measure of mainstream success. I don't think there's enough buzz behind Coriolanus to make up the difference. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

It began as a housing marvel. Built in 1956, Pruitt-Igoe was heralded as the model public housing project of the future, “the poor man's penthouse.” Two decades later, it ended in rubble—its razing an iconic event that the architectural theorist Charles Jencks famously called “the death of modernism.” The footage and images of its implosion have helped to perpetuate a myth of failure, a failure that has been used to critique Modernist architecture, attack public assistance programs, and stigmatize public housing residents. This documentary seeks to set the historical record straight. To examine the interests involved in Pruitt-Igoe’s creation. To re-evaluate the rumors and the stigma. To implode the myth.

Metrics

Opening Weekend:$4,721 (10.5% of total gross)
Legs:6.27 (domestic box office/biggest weekend)
Domestic Share:100.0% (domestic box office/worldwide)
Theater counts:1 opening theaters/6 max. theaters, 2.8 weeks average run per theater
Infl. Adj. Dom. BO $60,778

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 14,301-14,400) 14,345 $44,883
All Time Worldwide Box Office (Rank 28,201-28,300) 28,258 $44,883
All Time Domestic Highest Grossing Limited Release Movies (Rank 5,901-6,000) 5,906 $44,883

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Movie Details

Domestic Releases: January 20th, 2012 (Limited) by First Run Features
Video Release: May 15th, 2012 by First Run Home
MPAA Rating: Not Rated
Running Time: 83 minutes
Comparisons: Create your own comparison chart…
Keywords: African Americans, Poverty, Discrimination, Bigotry, Political
Source:Based on Real Life Events
Genre:Documentary
Production Method:Live Action
Creative Type:Factual
Production/Financing Companies: Unicorn Stencil, Missouri History Museum
Production Countries: United States
Languages: English

Narrator(s)

Jason Henry    Narrator

Interviewee(s)

Sylvester Brown    Himself
Robert Fishman    Himself
Joseph Heathcott    Himself
Brian King    Himself
Joyce Lander    Herself
Ruby Russell    Herself
Valerie Sills    Herself
Jacquelyn Williams    Herself

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Chad Freidrichs    Director
Chad Freidrichs    Producer
Jaime Freidrichs    Producer
Paul Fehler    Producer
Brian Woodman    Producer
Chad Freidrichs    Screenwriter
Jaime Freidrichs    Screenwriter
Benjamin Balcom    Composer

Per Theater Chart: Pina Dances to the Top

January 25th, 2012

There were only three films this past weekend to reach the $10,000 mark on the per theater average, and none of them were new releases. Pina finally expanded playing in ten theaters, while it climbed to the top of the per theater average with $13,667. It should hit its first major milestone soon. A Separation doubled its theater count and saw its per theater average grow to $12,986. It too should reach its first milestone sooner rather than later. The final member of the $10,000 club was We Need to Talk About Kevin with an average of $10,530 in seven theaters. The best new release of the week was Crazy Horse with $7,963 in its lone theater. However, it was a Wednesday release and if you include its first two days of release, it earned $12,336. If it were a Friday release, it likely would have reached the $10,000 market. More...

Limited Releases are in Full Bloom

January 20th, 2012

Among the number of limited releases coming out this week, there are a surprisingly high number of films earning overwhelmingly positive reviews: Carol Channing: Larger Than Life, Coriolanus, Crazy Horse, and The Pruitt Igoe Myth. Unfortunately, three of those four films are documentaries and those rarely earn any measure of mainstream success. I don't think there's enough buzz behind Coriolanus to make up the difference. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

RecordRankRevenue
All Time Domestic Box Office (Rank 14,301-14,400) 14,345 $44,883
All Time Domestic Inflation Adjusted Box Office (Rank 13,601-13,700) 13,640 $60,778
All Time Domestic Non-Sequel Box Office (Rank 13,301-13,400) 13,336 $44,883
Top 2012 Movies at the Domestic Box Office (Rank 301-400) 389 $44,883
All Time Domestic Highest Grossing Limited Release Movies (Rank 5,901-6,000) 5,906 $44,883
All Time Domestic Inflation Adjusted Box Office for Limited Release Movies (Rank 5,901-6,000) 5,912 $60,778
Top 2012 Limited Release Movies at the Domestic Box Office (Rank 201-300) 222 $44,883
All Time Domestic Box Office for Based on Real Life Events Movies (Rank 1,801-1,900) 1,900 $44,883
All Time Domestic Box Office for Live Action Movies (Rank 12,601-12,700) 12,622 $44,883
All Time Domestic Box Office for Factual Movies (Rank 1,201-1,300) 1,230 $44,883
All Time Domestic Box Office for Documentary Movies (Rank 1,101-1,200) 1,151 $44,883
All Time Domestic Box Office for Not Rated Movies (Rank 2,701-2,800) 2,756 $44,883
All Time Domestic Box Office for First Run Features Movies 49 $44,883

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jan 20, 2012 73 $4,721   1 $4,721   $4,721 1
Jan 27, 2012 67 $7,153 +52% 1 $7,153   $17,567 2
Feb 3, 2012 68 $5,069 -29% 1 $5,069   $26,806 3
Feb 10, 2012 94 $851 -83% 2 $426   $32,115 4
Mar 2, 2012 110 $141   1 $141   $32,482 7
Mar 9, 2012 95 $2,472 +1,653% 1 $2,472   $34,954 8
Mar 16, 2012 103 $715 -71% 1 $715   $38,795 9
Apr 6, 2012 78 $1,598   2 $799   $41,145 12
Apr 13, 2012 108 $108 -93% 1 $108   $42,405 13
Apr 20, 2012 108 $294 +172% 1 $294   $42,764 14
Apr 27, 2012 99 $1,919 +553% 5 $384   $44,683 15

Daily Box Office Performance

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jan 20, 2012 67 $10,414   1 $10,414   $10,414 1
Jan 27, 2012 60 $11,323 +9% 1 $11,323   $21,737 2
Feb 3, 2012 67 $9,527 -16% 2 $4,764   $31,264 3
Feb 10, 2012 87 $1,077 -89% 2 $539   $32,341 4
Mar 2, 2012 107 $141   1 $141   $32,482 7
Mar 9, 2012 95 $4,464 +3,066% 1 $4,464   $38,080 8
Mar 16, 2012 98 $1,467 -67% 2 $734   $39,547 9
Apr 6, 2012 93 $2,750   2 $1,375   $42,297 12
Apr 13, 2012 107 $173 -94% 2 $87   $42,470 13
Apr 20, 2012 109 $294 +70% 1 $294   $42,764 14
Apr 27, 2012 92 $2,119 +621% 6 $353   $44,883 15

Worldwide Cumulative Box Office Records

RecordRankRevenue
All Time Worldwide Box Office (Rank 28,201-28,300) 28,258 $44,883
All Time Worldwide Non-Sequel Box Office (Rank 26,601-26,700) 26,649 $44,883
All Time Worldwide Box Office for Based on Real Life Events Movies (Rank 3,201-3,300) 3,291 $44,883
All Time Worldwide Box Office for Live Action Movies (Rank 24,001-24,100) 24,097 $44,883
All Time Worldwide Box Office for Factual Movies (Rank 2,301-2,400) 2,391 $44,883
All Time Worldwide Box Office for Documentary Movies (Rank 2,101-2,200) 2,158 $44,883
All Time Worldwide Box Office for Not Rated Movies (Rank 3,701-3,800) 3,718 $44,883
All Time Worldwide Box Office for First Run Features Movies 57 $44,883

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.