Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Home Market Numbers: Sniper Steady on Top

June 14th, 2015

The week ending May 31 was a terrible week for new releases with only one that sold more than 50,000 units on the combined home market chart. Fortunately, American Sniper held on a lot better than most releases do, and was down just 27% to 844,000 units/ $16.01 million in consumer spending for the week, giving it totals of 1.99 million units / $37.40 million after two weeks of release. It is now in fifth place on the 2015 combined chart, but again, given its box office, it should be higher. More...

DVD and Blu-ray Releases for May 26th, 2015

May 25th, 2015

Wow. It is a summer week on the home market, as there are a ton of summer shows coming out on DVD. Unfortunately, none of them seem like big sellers. The best-selling new release of the week is Seventh Son, which is a terrible sign. The second best is The Nanny: The Complete Series. I don't know how to react to that. As for the best of the new releases, Magician: The Astonishing Life and Work of Orson Wells (DVD or Blu-ray) is as good as it gets. More...

Weekend Wrap-Up: SpongeBob Stands Tall

February 9th, 2015

As expected, The SpongeBob Movie: Sponge Out of Water led the way at the box office; however, it did so in a much more explosive way. In fact, its opening was in the top five for February releases. The other two new releases, Jupiter Ascending and Seventh Son, did as well as expected, more or less, but that's not really a good thing. The overall weekend box office was $152 million, which was 51% more than last weekend. Compared to the same weekend last year, 2015 actually came out ahead, albeit by 0.3% margin. This is less than ticket price inflation, so fewer tickets were sold, but I don't really care. Considering I thought 2015 would lose by close to $20 million, I will take any victory and celebrate it. Year-to-date, 2015 has pulled ahead of 2014 by nearly $100 million at $1.17 billion to $1.08 billion. Again, it is too soon to judge how well 2015 will do, but being ahead by 8.8% is still worth noting. More...

Weekend Wrap-Up: Box Office was Less than Super

February 2nd, 2015

Super Bowl weekend was rough at the box office with only one film topping $10 million. That film was American Sniper, which completed the hat trick, but with less than expected. Second place went to Project Almanac, again earning less than expected, while Paddington was right behind in third place. Overall the box office fell 36% from last weekend, down to just $102 million. This is still 18% higher than the same weekend last year, so we have that to focus on. Year-to-date, 2015 has pulled in $994 million, which is 7.0% more than last year's pace of $929 million. Again, it is way too early to judge and as we saw last year, things can fall apart really quickly. That said, I will take any good news I can get. More...

Weekend Predictions: Nothing Super about the New Releases

January 29th, 2015

There are three wide releases coming out this weekend, sort of. Project Almanac is the only film opening truly wide this weekend and it is easily the biggest of the three releases. The other two new releases, Black or White and The Loft, are both opening in below 2,000 theaters and neither has a real shot to open in the top five. This leaves American Sniper with an easy path to first place, but perhaps the Super Bowl will be bigger competition this weekend than any of the new releases were the last two weeks. This weekend last year, both new releases struggled and Ride Along was easily able to win, but with just $12 million. 2015 is going to crush 2014 in the year-over-year comparison. More...

2015 Preview: January

January 1st, 2015

2014 is over and for the most part, December was a soft ending to a weak year. This is bad news for two reasons. Firstly, it means the overall box office is still soft and it is unlikely that January will start strong. Secondly, last January was a great month, thanks in part to Frozen and other holdovers. The slump can't last forever and Taken 3 should help 2015 get off to a reasonably fast start and it even has a shot at $100 million. American Sniper got off to a really fast start in limited release, so it too could be a hit when it expands wide. By comparison, last January was led by Ride Along, but there were only two other films that didn't completely bomb. I want to say 2015 will start out on a winning note, but given the box office losing streak, it will likely pay to be pessimistic. More...