| Theatrical Performance (US$) | ||
| Brazil Box Office | $12,092,872 | Details |
| Worldwide Box Office | $449,326,618 | Details |
| Home Market Performance | ||
| North America DVD Sales | $35,335,379 | Details |
| North America Blu-ray Sales | $60,263,085 | Details |
| Total North America Video Sales | $95,598,464 | |
| Further financial details... | ||
As the son of Odin, king of the Norse gods, Thor will soon inherit the throne of Asgard from his aging father. However, on the day that he is to be crowned, Thor reacts with brutality when the gods’ enemies, the Frost Giants, enter the palace in violation of their treaty. As punishment, Odin banishes Thor to Earth. While Loki, Thor’s brother, plots mischief in Asgard, Thor, now stripped of his powers, faces his greatest threat.
October 12th, 2012
The Avengers became one of the best selling Blu-rays of all time after just one week of release. Its opening week sales were outstanding at 3.39 million units / $67.69 million. This was by far the biggest new releases of the week and it crushed the competition on the Blu-ray sales chart. In fact, it was easily the best single week on the chart and places the Blu-ray in the top ten on the all-time list. (More on that next week.) Its opening week Blu-ray share was 62%. I suspect by the end of the Christmas shopping season, a 60% opening week Blu-ray share will be the norm for any major release.
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May 23rd, 2012
The same four new releases that charted on the DVD sales chart also charted on the Blu-ray sales chart this week, with just one addition. (And that one addition is actually related to the top film.) Leading the way was Underworld: Awakening, which earned $11.77 million from 590,000 units sold. Its opening week Blu-ray share was 56%, which is becoming commonplace for action films.
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May 8th, 2012
There were only two new releases to earn a spot on the Blu-ray sales chart, but one of them, Contraband, took top spot on the chart. The film sold 510,000 units / $10.19 million giving it an opening week Blu-ray share of 52%. At this point, any action film that doesn't open with a 50% Blu-ray share should be considered a disappointment.
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November 23rd, 2011
This weekend is Thanksgiving and as always that means Black Friday and Cyber Monday plus 48 hours of shopping in-between. And as always, I've already done my Christmas shopping, for the most part. (I'm still waiting to see if the B.C.Lions win the Grey Cup. If not, I'll need to look for an alternative gift.) For everyone else who is still searching, we present the first part in our annual Holiday Gift Guide. As usual, the gift guide is divided into several sections, starting with Major Movie Releases. These are first run releases, franchise box sets, etc. However, before we get into the individual titles, we will start with an update on...
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October 19th, 2011
A pair of powerful new releases helped push the Blu-ray sales chart to record levels. The Lion King led the way with 1.57 million units sold, earning $46.46 million. If you add in The Trilogy Box Set, which sold 44,000 units / $3.33 million, the film earned nearly $50 million in opening week sales. I wasn't expecting it to sell this well.
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October 14th, 2011
Transformers: Dark of the Moon dominated the new releases and the Blu-ray sales chart in a way few films have managed. It sold 1.42 million units generating $29.66 million from Friday through Sunday. Its opening Blu-ray ratio was 64%, which is a record for a first-run release. It also represented 68% of all Blu-rays sold, which is mind-boggling.
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October 5th, 2011
Bridesmaids led the way on the Blu-ray sales chart, just as it did on the DVD sales chart. It was by far the best new release selling 593,000 units and generating $13.30 million in revenue. Its opening week Blu-ray ratio was 30%, which is very high for this type of release and further proof Blu-ray is taking over from DVD.
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October 5th, 2011
New releases were again dominated by TV on DVD releases representing five of the eight new DVDs to reach the top 30 on this week's DVD sales chart. However, none of them reached the top five. The best of these new releases was Bridesmaids with 1.37 million units / $21.44 million in opening week sales.
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September 28th, 2011
There are three major releases on this week's Blu-ray sales chart, including one that was released a little early, and one that was released a little late. Leading the way in terms of units sold is Thor with 799,000 units / $22.00 million. Its opening Blu-ray ratio was just a hair under 50% and that's a figure that will quickly become the norm for blockbuster releases.
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September 27th, 2011
TV on DVD dominated new releases with nine of them in the top 30 on this week's DVD sales chart. However, the number one release of the week was not TV on DVD, but Thor, which opened with 811,000 units / $14.53 million. That's the best debut since Rio, and it is likely this film will be even better on Blu-ray.
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September 20th, 2011
It's another incredibly busy week on the home market with over 400 new releases on Amazon.com. Granted, the vast majority of them are not worth mentioning, while the signal to noise ratio seems to be lower than the average week. There are several major releases coming out in this group, including a few that are prime contender for Pick of the Week. Bridesmaids on Blu-ray Combo Pack, Castle: Season Three, and Dumbo: Blu-ray Combo Pack were all on the shortlist. But in the end, that honor went to Modern Family: Season Two.
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September 16th, 2011
Thor helped kick off summer on a good note, opening with $65 million and finishing its run with over $180 million domestically and nearly $450 million worldwide. However, while it was a hit at the box office and earned overwhelmingly positive reviews, there were some who really didn't like the movie. The combination of the opulence of Asgard and the more mundane parts we saw on Earth led some critics to complain it was two films badly stitched together. Will this be a problem for me? Will one part be strong enough to compensate for the weak parts? Or will I enjoy the entire film?
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September 13th, 2011
It is an incredibly busy week on the home market with several major releases, including Thor on Blu-ray, as well as Star Wars The Complete Saga, which comes out this Friday. Unfortunately, neither of the screeners have arrived yet, so it is hard to tell if they are pick of the week material. I figured Star Wars would easily take that honor, but the changes made have pissed off enough people that I think it's best that I hold off making a judgment till after it arrives. After spending way too long trying to pick between the two, I'm going with Degrassi: Season Ten, Part Two instead.
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June 2nd, 2011
The fourth installment of the Pirates of the Caribbean franchise, On Stranger Tides, held off a pair of sequels on the international chart with $122.8 million on 18,000 screens in 65 markets for a total of $470.8 million internationally and $623.7 million worldwide. It tied the record for fastest film to reach $600 million worldwide, which was previously set by At World's End at 12 days. Its biggest single market of the weekend was Japan, where it was down just 8% from its opening weekend with $13.75 million on 800 screens over the weekend for a total of $44.57 million after two. It also cracked $10 million in Germany ($11.16 million on 820 screens for a total of $35.26 million) and in Russia ($10.62 million on 1716 screens over a total of 49.87 million). At this pace, it is likely that the film has already topped the final figure for Curse of the Black Pearl, while $600 million internationally and $900 million worldwide is not out of the question.
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May 31st, 2011
Records were broken on Memorial Day long weekend, which makes the weekend one to remember. Ironic then that the biggest hit of the weekend was a film about people who can't remember the night before. Yes, The Hangover 2 easily took top spot, while Kung Fu Panda 2 was disappointingly far behind. On the other hand, it still earned more than last year's number one film, Shrek Forever After, so it at least pulled its weight. Overall, the three-day box office was a very healthy $223 million, or 33% more than last weekend and 47% more than the same weekend last year. Over four days, the box office pulled in $277 million, or 44% more than last year. Those figures were both records for biggest Memorial Day long weekend ever, crushing 2007's offering by $22 million. Year-to-date, 2011 now has $4.02 billion and has cut the gap with 2010 to just over 8% at $4.38 billion. If the rest of the summer is as strong as May was, we could be in good shape going into the fall.
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May 26th, 2011
It's Memorial Day long weekend, which is one of the most important weekends of the year. Not only is it one of the most lucrative, but it can help set the tone for the rest of summer. 30 million people going to theaters, each seeing countless posters, trailers, etc. for upcoming releases is a boon for the marketing for those film. This is why when both new releases failed to make an impact last year, it was such a devastating result. This time around, there are two sequels opening, Kung Fu Panda 2 and The Hangover 2, both of which should earn more individually than Sex and the City 2 and Prince of Persia earned combined. There's a slim chance one will dominate the other, but in that case, the overall box office should still be a large step up from last year. But the best case scenario has both of them becoming monster hits, and that would have a positive effect on the rest of the box office for weeks to come.
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May 25th, 2011
While Pirates of the Caribbean: On Stranger Tides opened on the low end of expectations domestically, it broke records internationally with $222.03 million on 18,210 screens in 65 markets over the weekend for a total opening of $260.43 million. This is the largest ever international opening, and adding in its domestic debut, the film has $350.58 million worldwide. Its biggest single market was Russia, surprisingly, with $26.75 million on 1,716 screens over the weekend for a total opening of $31.42 million. That's more than At World's End earned in that market in total. The film also reportedly earned $20 million during its debut in China, but further details are not available.
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May 23rd, 2011
We had a reason to celebrate this weekend as On Stranger Tides had the best opening of any film so far in 2011, even if it was a little weaker than expected. This helped the overall box office grow nearly 20% from last weekend to $167 million, which is 12% higher than the same weekend last year. Year-to-date, 2011 is still behind 2010 by $3.65 billion to $4.13 billion, but the gap is down to 11.6% and the box office is moving in the right direction.
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May 19th, 2011
Not to put too fine a point on it, but so far 2011 has been a terrible year at the box office. Granted, the past month or so have been better, but if we were to extrapolate the total box office based on how we've done so far, we'd have the worst year in a decade in terms of dollars, and way longer than that in terms of tickets sold. This really should change this weekend with the release of On Stranger Tides, which should earn more than Shrek Forever After, last year's number one film, with relative ease. In fact, it might earn more than the top five combined did last year.
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May 18th, 2011
Fast Five remained in top spot on the international chart with $58.34 million on 8,819 screens in 61 markets for totals of $272.24 million internationally and $441.93 million worldwide. The film's only major market opening was in China, where it grabbed $9.1 million, which was easily enough for first place. It remained in first place in France ($4.97 million on 500 screens) and in Mexico ($4.77 million on 1,003) while it now has $15.17 million and $17.22 million in those two markets respectively. Its biggest market so far has been Russia, where it has earned $27.39 million after three weeks of release, including $2.53 million on 752 screens this past weekend. At this point, $600 million worldwide is becoming very likely, even with few additional markets left to open in. In fact, its next major market is Japan, but it doesn't open there till October.
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May 16th, 2011
A stronger than expected hold by Thor and a better than expected debut by Bridesmaids helped 2011 earn a surprise win in the year-over-year comparison. Granted, with an overall haul of $140 million, it was 16% lower than last weekend, but it topped the same weekend last year... By less than $1 million. Hey, a win is a win and I'll take it. Year-to-date, 2011 is still behind 2010 by $500 million at $3.44 billion to $3.94 billion, but we could see that gap close next weekend.
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May 15th, 2011
A bigger-than-expected opening for Bridesmaids gave the market a welcome shot in the arm this weekend, according to studio estimates. While the comedy didn't top the weekend, it did top most predictions (although C.S. just about nailed it in his Friday column) with an estimated debut of $24.4 million, continuing an excellent run for Universal after a long stretch of under-performance. Thor remained top of the chart though, and will drop a respectable 47% according to Paramount's figures. That puts it on track for about $170 million in total, which isn't bad for the first outing in a franchise, although hardly record-breaking.
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May 12th, 2011
With no blockbuster releases this weekend, Thor seems set to repeat at the box office champion. This will likely result in a pretty big decline from last weekend's total box office, and there's almost no chance the box office will keep pace with last year. Hopefully next weekend things will turn around.
Thor has to deal with direct competition and the Fanboy Effect this weekend. On the positive side, it also has strong reviews and neither of the new films are expected to be monster hits. The combination of factors makes a 50% drop-off likely, while a fall as much as 60% would not be a large surprise.
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May 11th, 2011
Fast Five expanded worldwide and stormed into first place with $85.77 million on 7,363 screens in 58 markets for a total of $184.54 million internationally and $324.32 million worldwide. This is the biggest international weekend for an Universal film ever, just edging out King Kong's debut. It opened in 44 markets, finishing in first place in all of them. Highlights include France with $9.13 million on 500 screens, Mexico with $6.99 million on 1,743, Brazil with $4.85 million on 517, and Italy with $4.78 million on 533 screens over the weekend and $7.04 million in total. Meanwhile, the film held onto first place in Russia with $5.15 million on 1,100 screens over the weekend for a massive total of $22.64 million after two and it also repeated on top in Germany with $4.61 million on 645 screens over the weekend for a total of $16.72 million, also after two. Finally, the film completed the hattrick in Australia, leading the way for the third weekend in a row, with $1.97 million on 349 screens over the weekend lifting its total to $23.11 million. Fast Five doesn't have many more markets left to open in, but it is already an overwhelming success, so the studio should be ecstatic, so much so that extending the franchise is practically guaranteed at this point.
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May 10th, 2011
The winners of our Go, Francophone, Go! contest were determined and they are...
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May 10th, 2011
During its opening weekend on IMAX, Thor earned $6.2 million on 213 screens for an average of $29,000, which is a record for a digital-only IMAX release. It also pulled in an additional $1 million internationally, lifting its totals to $4.5 million internationally after three weeks of release, while it reached a milestone with $10.7 million worldwide. With Fast Five still in many theaters and On Stranger Tides opening in less than two weeks and Kung Fu Panda 2 opening less than a week after that, Thor does not have a large window to earn a lot of money on IMAX.
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May 10th, 2011
Thor was the only film to top the $10,000 mark on the per theater chart with an average of $16,618 in just under 4,000 theaters. Fast Five did come reasonably close to that mark with an average of $8,860, while the best limited release was Cave of Forgotten Dreams with $8,059.
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May 9th, 2011
There were reasons to celebrate the opening weekend of summer, even if it didn't get off to the best opening in recent memory. Thor took top spot, but its opening weekend was the weakest for the start of summer since Mission: Impossible: III kicked things off in 2006. The overall box office was up 5% from last weekend to $167 million, but that was 7% lower than the same weekend last year. However, this time last year the biggest film was Iron Man 2, which had the biggest opening of the year, so falling being by just 7% is not a bad result. Year-to-date, 2011 is behind 2010 by 13% at $3.25 billion to $3.75 billion, but hopefully in a couple of weeks we can start seeing that gap close.
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May 5th, 2011
Box office watchers are looking at the second potential monster hit opening in as many weeks and many are hoping Thor can maintain the pace set last weekend by Fast Five. It's unlikely Thor will open with as much as Fast Five did, but perhaps the two films as a one-two punch can help 2011 keep pace with last year.
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May 4th, 2011
Thor began its international run in earnest this weekend and it screamed into first place with $89.16 million on 8,401 screens in 54 markets for a total of $98.92 million. It scored a first place $8.99 million opening on 500 screens in the U.K., which was its biggest opening. However, it was arguably better in Mexico with $7.06 million on 1664 screens, as that market is smaller. It also opened in first place in France with $7.05 million on 608 screens and in Brazil with $5.34 million on 557 screens. It opened a few days early in South Korea and in Italy, but still earned first place in both with total openings of $5.93 million on 555 screens and $5.46 million on 581 screens respectively.
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May 3rd, 2011
The overall weakness at the box office has hurt IMAX films substantially as the first quarter revenue was $45.2 million, compared to $72.8 million from the same period last year. However, Fast Five showed that when there is a reason to go, people are still interested in IMAX. The film earned $8.3 million on just 243 IMAX screens, giving the film an opening per screen average of $34,000. And with Thor opening this Friday, IMAX theaters should be buzzing again this weekend.
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May 1st, 2011
Summer is officially upon us and after a depressing start to the year, we finally have some reason to be optimistic. April produced a few films that were stronger than expected and the last three weekends have produced wins in the year-over-year comparison. Granted, 2011 is a long way from matching 2010's pace, but if we can earn a few more wins this month, we could be in good shape going forward. In comparison with last May, the month starts off slowly this year, but comes on really strong by the end and looks much healthier overall. In fact, last May there were only three films to make more than $100 million at the box office. (Granted, two others came very close.) This year there are four films that might open with more than $100 million. Right now 2010 has about a $500 million lead on 2011, but hopefully by the end of the month that lead will be down to $300 million.
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April 29th, 2011
Summer begins next weekend with the release of Thor, which will obviously be the biggest release of the week. There's a slim chance it could be the biggest release of the month. More importantly, it is the target film in this week's box office prediction contest. In order to win, one must simply predict the opening weekend box office number for Thor.
Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of Go, Diego, Go!: The Great Panda Adventure on DVD.
Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will also win a copy of Go, Diego, Go!: Lion Cub Rescue on DVD.
And as the name of the contest implies, these are the Canadian versions with an optional French-language track, so you can learn Spanish in French.
Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay!
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April 27th, 2011
Rio is the first film of 2011 to top $200 million on the international chart, reaching that milestone late in the weekend. It earned $44.27 million on 12,901 screens in 67 markets for a three-week total of $206.01 million internationally and $286.82 million worldwide. The film didn't open in any major markets this past weekend, but that clearly didn't hurt too badly, as the holds were excellent. For instance, the film was down just 10% in Brazil, earning $6.65 million on 971 screens for a total of $31.19 million. To put this into perspective, Avatar made less than $60 million in that market in total, and only had just over $20 million after three weeks of release. At this pace, $300 million internationally and $400 million worldwide is easily within reach.
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October 2nd, 2008
This week's round of new casting information contains updates for Paper Man, Sherlock Holmes, Kung Fu Panda 2, and more!
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May 11th, 2008
This week's round of new movie release information contains release dates for The Spirit, Iron Man 2, The Avengers and more!
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August 21st, 2007
Starting today we will provide a list of announced movies, new stars and directors on our website each Tuesday.
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Because some of our sources provide box office data in their local currency, while we use USD in the graph above and table below, exchange rate fluctuations can have effect on the data causing stronger increases or even decreases of the cumulative box office.
| Date | Rank | Gross | % Change | Screens | Per Screen | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| 2013/11/29 | 25 | $871 | 2 | $436 | $12,092,872 | 136 |
| Territory | Release Date |
Opening Weekend |
Opening Weekend Screens |
Maximum Screens |
Theatrical Engagements |
Total Box Office |
Report Date |
|---|---|---|---|---|---|---|---|
| Australia | 8/17/2018 | $888 | 25 | 25 | 25 | $888 | 8/27/2018 |
| Brazil | 4/29/2011 | $0 | 0 | 2 | 2 | $12,092,872 | 12/13/2015 |
| North America | 5/6/2011 | $65,723,338 | 3,955 | 3,963 | 22,538 | $181,030,624 | 2/24/2014 |
| Rest of World | $256,202,234 | ||||||
| Worldwide Total | $449,326,618 | 8/27/2018 | |||||
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.
| Chris Hemsworth | Thor | |
| Natalie Portman | Jane Foster | |
| Tom Hiddleston | Loki | |
| Anthony Hopkins | Odin | |
| Idris Elba | Heimdall |
| Stan Lee | Stan the Man | |
| Samuel L. Jackson | Nick Fury (uncredited) |
For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.
| Kenneth Branagh | Director | |
| Ashley Edward Miller | Screenwriter | |
| Zack Stentz | Screenwriter | |
| Don Payne | Screenwriter | |
| J. Michael Straczynski | Story by | |
| Mark Protosevich | Story by | |
| Kevin Feige | Producer | |
| Patricia Whitcher | Executive Producer | |
| Louis D’Esposito | Executive Producer | |
| Alan Fine | Executive Producer | |
| Stan Lee | Executive Producer | |
| David Maisel | Executive Producer | |
| Haris Zambarloukos | Director of Photography | |
| Bo Welch | Production Designer | |
| Paul Rubell | Editor | |
| Alexandra Byrne | Costume Designer | |
| Craig Kyle | Co-Producer | |
| Victoria Alonso | Co-Producer | |
| Dave Jordan | Music Supervisor | |
| Patrick Doyle | Composer | |
| Stan Lee | Story Creator | |
| Larry Lieber | Story Creator | |
| Jack Kirby | Story Creator | |
| Maya Shimoguchi | Supervising Art Director | |
| Kasra Faranahi | Art Director | |
| Luke Freeborn | Art Director | |
| Sean Haworth | Art Director | |
| A. Todd Holland | Art Director | |
| Lauri Gaffin | Set Decorator | |
| Peter J. Devlin | Sound Mixer | |
| Steve Durkee | Supervising Music Editor | |
| Richard King | Supervising Sound Editor | |
| Richard King | Sound Designer | |
| Wesley Sewell | Visual Effects Supervisor | |
| Eric Petey | Animation Supervisor | |
| Andy Armstrong | Stunt Coordinator | |
| Luc Etienne | Assistant Director | |
| Vic Armstrong | Second Unit Director | |
| Christopher Manley | Second Unit Camera | |
| Randi Hiller | Casting Director | |
| Sarah Halley Finn | Casting Director | |
| Diana Giorgiutti | Visual Effects Producer | |
| Kelly Port | Visual Effects Supervisor |
The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.
